Birch vs Flow Orah
Birch
bir.chFlow Orah
floworah.comSide by side
| Figure | Birch | Flow Orah |
|---|---|---|
| Price from | $10/mo | $99/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| API | — | Yes |
| Plans published | 9 | 3 |
| Spec score · Social Media Advertising Software | 8.4 (#3) | 8.0 (#12) |
| Integrations | The integrations page lists Slack, Google Analytics, Google Drive, Google Sheets, Adjust, Hyros, Wicked Reports, and AppsFlyer. | The features page says HMAC-signed webhooks cover leads, posts, and approvals and that users can connect to CRM tools, Slack, or other tools via Zapier. |
| Product | Birch automates repetitive paid social advertising work for performance marketing teams. | Flow Orah describes itself as an all-in-one social media platform for scheduling posts, managing engagement, creating AI content, analytics, ads, and lead generation. |
| Trial | The site offers a 14-day free trial with no credit card required and says users can cancel anytime. | The pricing page says every paid plan starts with a 7-day trial, requires a credit card upfront, and charges only from day 8; the contact page instead says no card is required. |
Plans
Birch
- Birch Hub — 10,000 events/moFree
- Birch Hub — 500,000 events/mo$10 a month
- Birch Hub — 5,000,000 events/mo$49 a month
- Essential$49 a month
- Pro$99 a month
- Birch Hub — 20,000,000 events/mo$149 a month
- Birch Hub — 50,000,000 events/mo$249 a month
- Birch Hub — 150,000,000 events/mo$499 a month
- EnterprisePriced on request
Flow Orah
- Small Business$99 a month
- Agency$399 a month
- EnterprisePriced on request
In their own words
Birch
Birch automates repetitive paid social advertising work for performance marketing teams. Its rules support nested AND/OR conditions, custom metrics, and more than 20 actions, with checks as often as every 15 minutes. Birch AI can turn a natural-language request into a draft rule for review before it goes live. Launcher creates multiple ad sets at once, with up to 50 ads per set. The service can also convert qualifying organic Instagram and Facebook posts into ads based on custom conditions. Reporting includes scheduled cross-platform reports and white-label reports with client branding. Listed advertising platforms include Meta, Instagram, Google Ads, Snapchat Ads, and TikTok Ads; listed integrations include Slack, Google Analytics, Google Drive, Google Sheets, Adjust, Hyros, Wicked Reports, and AppsFlyer. Birch Hub collects events through a first-party pixel and gateway server, then sends data to Meta via CAPI. Essential costs $49 a month, with pricing varying by monthly ad spend across connected accounts. A 14-day free trial requires no credit card, but automated rules and reports are disabled after the trial ends until a plan is selected.