Bitly vs Geniuslink
Bitly
bitly.com
Geniuslink
geniuslink.comSide by side
| Figure | Bitly | Geniuslink |
|---|---|---|
| Price from | $10/mo | $3.50/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 6 |
| Spec score · URL shorteners | 9.5 (#1) | 9.1 (#8) |
| Analytics | Bitly provides link performance data, including location and device insights, in a unified dashboard. | The service reports metrics including country, referrer, operating system, device, and destination at account, group, and individual-link levels. |
| API access | Yes | Yes |
| Audience | Bitly describes its platform as serving businesses of all sizes and provides plans for individuals, small businesses, and large enterprises. | The company describes its users as affiliates, creators, authors, YouTubers, publishers, brands, retailers, and social media marketers. |
| Bulk link creation | Yes | Yes |
| Custom domains | Yes | Yes |
| Founded | 2008 | 2009 |
| Free plan | Yes | No |
| Geo targeting | Yes | Yes |
| Paid from | 10 | 6 |
| Support | Enterprise plans include customized onboarding, priority support, and a dedicated customer success manager. | The company offers free support and says clients can contact its team with questions, concerns, or issues. |
Plans
Bitly
- FreeFree
- Core$10 a month
- GrowthPrice not published
- Premium$300 a month
- EnterprisePriced on request
Geniuslink
- Geniuslink$6 a month
- Click overage$3.50 a month
- BusinessPrice not published
- BusinessPriced on request
- Subscribed!$6 a month
- Geniuslink for BusinessPriced on request
In their own words
Bitly
Bitly turns long web addresses into short links that redirect to the original destination, and provides tools to create, share, and track links and QR Codes. Users can make branded links with custom domains and back-halves, change destinations, schedule expiration, and route visitors by country, region, device, or platform. Analytics include geography, referrers, device tracking, campaign performance, and UTMs in a dashboard. Dynamic QR Codes can be customized, updated, and downloaded as PNG, JPEG, or SVG files. Bitly is available on the web, through browser extensions, and in Android and iOS apps; it also offers API access. The service lists more than 60 marketplace integrations, including Canva, HubSpot, Shopify, and Claude. The Free plan allows 5 links and 2 QR Codes per month, plus 3 custom back-halves; free links have unlimited clicks and never expire. The plan needs no credit card. Core costs $10 a month on an annual plan and includes 100 links, 5 QR Codes, and 5 redirects per month. Paid subscriptions renew monthly or annually according to the payment plan.
Geniuslink
Geniuslink creates dynamic links that connect shoppers with retail storefronts where products can be purchased. It localizes Amazon links for international visitors and attempts to open them in the Amazon app or a visitor’s default browser on mobile. Choice Pages let creators offer several buying options through one link and landing page. Links can route by language, device, operating system, country, and time, or divide traffic among destinations for A/B testing. Analytics report country, referrer, operating system, device, and destination at account, group, and individual-link levels. Link creation is available through a dashboard, Chrome extension, YouTube optimizer, API, WordPress plugins, JavaScript embed, and Quick build for PHP,.NET, or JavaScript. Geniuslink Express supports quick affiliate-link creation and sharing, with advanced editing in the web dashboard. Supported programs include Amazon, Apple Books, Apple Music/iTunes, eBay, Walmart US, Sovrn Commerce, and Skimlinks. The listed Geniuslink plan costs $6 a month and includes 1,000 clicks per month; additional clicks cost $3.50 a month per 1,000 clicks. A 14-day trial is available, but there is no free plan.