Bitly vs Lanctor
Bitly
bitly.comLanctor
lanctor.comSide by side
| Figure | Bitly | Lanctor |
|---|---|---|
| Price from | $10/mo | $19/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 5 | 5 |
| Spec score · URL shorteners | 9.5 (#1) | 8.9 (#15) |
| Analytics | Bitly provides link performance data, including location and device insights, in a unified dashboard. | Its analytics include real-time click tracking, visitor and referrer metrics, UTM tracking, geographic and device insights, and conversion funnels. |
| API access | Yes | Yes |
| Bulk link creation | Yes | Yes |
| Compliance | Bitly's Trust Center identifies the service as SOC 2 Type 2, GDPR, and CCPA compliant. | The homepage states SOC 2 Type II compliant practices, encryption at rest and in transit, GDPR and CCPA readiness, and regular penetration testing. |
| Custom domains | Yes | Yes |
| Free plan | Yes | Yes |
| Geo targeting | Yes | Yes |
| Integrations | Bitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot. | Lanctor offers a REST API with 200+ endpoints, webhooks, and CSV and JSON import/export; its pages also name Facebook and Google retargeting pixels. |
| Product | Bitly lets businesses create, share, and track short links and QR Codes. | Lanctor is an enterprise URL shortening platform for shortening, routing, and measuring links. |
| QR Codes | Bitly creates customizable dynamic QR Codes that can be updated and downloaded as PNG, JPEG, or SVG files. | Dynamic QR codes support custom styling and logo overlays, with analytics. |
| Security | Bitly says all links are encrypted with HTTPS and recommends strong passwords and two-factor authentication. | Listed security features include Google, Microsoft, and SAML single sign-on, TOTP two-factor authentication, role-based access, audit logs, bot detection, rate limiting, and session management. |
| Paid from | 10 | 19 |
Plans
Bitly
- FreeFree
- Core$10 a month
- GrowthPrice not published
- Premium$300 a month
- EnterprisePriced on request
Lanctor
- FreeFree
- Pro$19 a month
- Business$79 a month
- EnterprisePriced on request
- FreePrice not published
In their own words
Bitly
Bitly turns long web addresses into short links that redirect to the original destination, and provides tools to create, share, and track links and QR Codes. Users can make branded links with custom domains and back-halves, change destinations, schedule expiration, and route visitors by country, region, device, or platform. Analytics include geography, referrers, device tracking, campaign performance, and UTMs in a dashboard. Dynamic QR Codes can be customized, updated, and downloaded as PNG, JPEG, or SVG files. Bitly is available on the web, through browser extensions, and in Android and iOS apps; it also offers API access. The service lists more than 60 marketplace integrations, including Canva, HubSpot, Shopify, and Claude. The Free plan allows 5 links and 2 QR Codes per month, plus 3 custom back-halves; free links have unlimited clicks and never expire. The plan needs no credit card. Core costs $10 a month on an annual plan and includes 100 links, 5 QR Codes, and 5 redirects per month. Paid subscriptions renew monthly or annually according to the payment plan.