Bitly vs Lnk.Bio
Bitly
bitly.com
Lnk.Bio
lnk.bioSide by side
| Figure | Bitly | Lnk.Bio |
|---|---|---|
| Price from | $10/mo | $0.99/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 6 |
| Spec score · Link-in-bio tools | 8.6 (#10) | 9.2 (#4) |
| Analytics | Bitly provides link performance data, including location and device insights, in a unified dashboard. | Free accounts include basic statistics, while paid tiers add advanced analytics, click/view/CTR reporting and demographic data. |
| API | Enterprise plans include high-volume API and webhook access. | The API supports creating, editing, deleting, and reordering links and groups, and uses OAuth2 authentication. |
| Founded | 2008 | LinkedIn lists Lnk.Bio as founded in 2016. |
| Free plan | Yes | Yes |
| Integrations | Bitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot. | The integrations directory lists WordPress, Squarespace, Shopify, Etsy, RSS, TikTok, Instagram, Ghost, Blogger, Zapier, Make, IFTTT, Pabbly, n8n, Pipedream, Microsoft Power Automate, Zoho Flow and viaSocket. |
| Paid from | 10 | 0.99 |
| Support | Enterprise plans include customized onboarding, priority support, and a dedicated customer success manager. | Lnk.Bio says it does not guarantee support for the free version, but users can email for assistance. |
Plans
Bitly
- FreeFree
- Core$10 a month
- GrowthPrice not published
- Premium$300 a month
- EnterprisePriced on request
Lnk.Bio
- FreeFree
- Mini One-timePriced on request
- Mini$0.99 a month
- Mini lifetime$9.99, paid once
- Unique$24.99, paid once
- Ultra$89.99 a year
In their own words
Bitly
Bitly turns long web addresses into short links that redirect to the original destination, and provides tools to create, share, and track links and QR Codes. Users can make branded links with custom domains and back-halves, change destinations, schedule expiration, and route visitors by country, region, device, or platform. Analytics include geography, referrers, device tracking, campaign performance, and UTMs in a dashboard. Dynamic QR Codes can be customized, updated, and downloaded as PNG, JPEG, or SVG files. Bitly is available on the web, through browser extensions, and in Android and iOS apps; it also offers API access. The service lists more than 60 marketplace integrations, including Canva, HubSpot, Shopify, and Claude. The Free plan allows 5 links and 2 QR Codes per month, plus 3 custom back-halves; free links have unlimited clicks and never expire. The plan needs no credit card. Core costs $10 a month on an annual plan and includes 100 links, 5 QR Codes, and 5 redirects per month. Paid subscriptions renew monthly or annually according to the payment plan.
Lnk.Bio
Lnk.Bio gives creators one URL for sharing multiple destinations from a social media bio. Users can add unlimited links and edit them without changing the URL in an Instagram profile. The free plan includes unlimited links, basic statistics, three pages, 577 free templates, and a QR code. The feature comparison lists 147 embed services and more than 3,000 icons; integrations include Shopify, WordPress, Zapier, IFTTT, Make, and Microsoft Power Automate. Its API uses OAuth2 and supports creating, editing, deleting, and reordering links and groups. Lnk.Bio lists web, Android, and iOS availability, along with an API and extension; native mobile apps are listed, as are Shopify, Chrome, and Firefox store listings. The company says it uses Instagram’s official API, does not request passwords, and does not sell user data. Lnk.Bio does not sell products or capture email addresses, though contact forms are available. The free plan retains Lnk.Bio branding, and the company does not guarantee support for free users, who can email for assistance. Paid plans start at $0.99/mo.