BlackCurve vs Retalon Price Management and Optimization

BlackCurve is pricing software for retailers that need to monitor competitors and make pricing decisions. Its Tracker edition gathers competitor prices from Google Shopping every day throughout the year and presents insights in dashboards and reports. New products can be matched automatically to competitor products, while users can add Google Shopping pages as alternative matches. Reports are available as dashboards or spreadsheets, on demand or on a schedule. For automated pricing, the Shopify app supports dynamic rules with safeguards and lets retailers schedule price updates. The Commander edition can use sales history, stock levels, and marketing performance as pricing inputs. Integrations include BigCommerce, PrestaShop, Magento, Shopify, WooCommerce, Amazon, eBay, and other listed services; data can also move through a RESTful API, dedicated integrations, or SFTP. Team, Professional, and Enterprise plans are listed at £199 a year, £699 a year, and £1,300 a year, respectively. Monthly billing is available by contacting BlackCurve. The 30-day trial provides the full Enterprise plan, but new customers must purchase setup services.

Retalon Price Management and Optimization uses retail AI and predictive analytics to recommend product prices by location. It manages pricing from initial prices through promotions and end-of-life markdowns, while accounting for relationships between products to help limit cannibalization. Recommendations factor in demand forecasts, seasonality, price elasticity, inventory and cross-product cannibalization. Retailers can configure rules for price zones, store types and currencies. The wider pricing suite supports simulations of promotion uplifts and profitability. Listed tools include elasticity analysis, price recommendations, discount analysis and scenario modeling, alongside planning for locations, seasons, channels and open-to-buy needs. Retalon describes the solution as intended for medium and large retailers. The web platform is compatible with major ERP systems, including homegrown systems, and offers one-click integration with Microsoft Dynamics 365 Commerce. Retalon describes implementation support that includes user testing, training, deployment assistance, KPI reviews, check-ins and quarterly reviews. The product page offers a live demo with Retalon experts, but does not state a free trial. Pricing is on request.