Blueshift vs RudderStack Customer Data Platform
Blueshift
blueshift.com
RudderStack Customer Data Platform
rudderstack.comSide by side
| Figure | Blueshift | RudderStack Customer Data Platform |
|---|---|---|
| Price from | $1,250/mo | $265/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | Yes |
| Web | Yes | Yes |
| macOS | — | Yes |
| Linux | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 3 | 3 |
| Spec score · Customer Data Platforms | 8.1 (#13) | 8.9 (#5) |
| Compliance | The security page says Blueshift undergoes SOC 2 Type 2 audits and offers capabilities supporting GDPR, CCPA, HIPAA-ready deployments, and customer data rights workflows. | The security page states SOC 2 Type 2, HIPAA with BAA availability and GDPR compliance support. |
| Customer profiles | The platform unifies behavioral, transactional, and identity data into real-time customer profiles for audience building and personalization. | RudderStack Profiles can use event data and other data-cloud data to model a customer 360. |
| Founded | 2014 | 2019 |
| Integrations | The site says Starter includes 100+ native integrations and features connections including AWS, Snowflake, Shopify, Salesforce, LiveRamp, Criteo, Magento, and Census. | The integration catalog advertises more than 200 destination integrations across analytics, advertising, CRM, data warehouses and other categories. |
| Support | The pricing page lists Starter email support with 24-hour SLAs, Growth priority chat, and Enterprise 24/7 phone and chat support with a dedicated CSM and quarterly strategy reviews. | The Free plan has community Slack support without dedicated support; paid plans receive some team support, and Enterprise includes an account manager and dedicated Slack channel. |
Plans
Blueshift
- Starter$1,250 a month
- GrowthPriced on request
- EnterprisePriced on request
RudderStack Customer Data Platform
- FreeFree
- Growth$265 a month
- EnterprisePriced on request
In their own words
RudderStack Customer Data Platform
RudderStack Customer Data Platform collects data from websites, applications, and backend systems, then routes it downstream in real time. Its warehouse-first approach builds on a customer’s warehouse, and RudderStack says it does not store customer data. Profiles can combine event information with other data-cloud sources to model a customer 360, while identity-resolved data can be activated across more than 200 tools. Listed integrations include Google Ads, Salesforce, Snowflake, Google BigQuery, Databricks, and Apache Kafka. Governance features include schema management, event validation, consent automation, and PII handling; security controls include SSO, SSH tunnels, permissions management, and audit logs. The Free plan costs nothing and includes 250K events per month, 16 SDK sources, 200+ cloud destinations, warehouse destinations, and Reverse ETL. Processing stops after a second consecutive monthly overage. Growth costs $265 a month and includes one million events per month. Enterprise pricing is custom, and a 30-day trial is listed.