Blurb BookWright vs Gooten
Blurb BookWright
store.blurb.comGooten
gooten.comSide by side
| Figure | Blurb BookWright | Gooten |
|---|---|---|
| Price from | Free | Free |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| API | Yes | Yes |
| Plans published | 10 | 1 |
| Spec score · Print-on-Demand Platforms | 8.7 (#12) | 8.7 (#11) |
| Custom API | The Custom API supports photo books, hardcover and paperback books, notebooks, journals and magazines with global shipping and bespoke workflows. | Gooten’s API can manage orders, provide access to products and previews, and support price, address-validation, and shipping estimates; using it requires technical and coding skills. |
| Free plan | Yes | Yes |
| Integrations | BookWright supports importing photos from Adobe Lightroom, SmugMug, and Dropbox through Photo Manager. | The site lists integrations for Shopify, Etsy, TikTok Shop, WooCommerce, BigCommerce, and the Gooten Custom API. |
| Support | Blurb directs customers to its Help portal for answers and customer support contact. | Gooten links to a Support Center for help and provides API documentation for developers. |
| What it does | BookWright is Blurb’s free desktop application for designing and publishing books and other printed projects. | Gooten provides print-on-demand production and fulfillment for products featuring user-provided text, graphics, or imagery. |
Plans
Blurb BookWright
- BookWright softwarePrice not published
- Softcover photo book$12 a month
- ImageWrap Hardcover photo book$32 a month
- Linen Hardcover with Dust Jacket photo book$32 a month
- Layflat photo book$60 a month
- BookWrightFree
- BookWrightFree
- Paperback book, Economy Color, 5×8 in$3.99, paid once
- Paperback book, Standard B&W, 5×8 in$4.99, paid once
- Premium Magazine$7, paid once
In their own words
Blurb BookWright
Blurb BookWright is desktop software for designing custom books, including photo books, paperbacks, hardcovers, magazines, notebooks, and wall art. It provides customizable templates, freestyle grids, typography and cover tools, bleed lines, and trim guides. Image tools support scaling, cropping, enhancement, and auto-retouching powered by Perfectly Clear by EyeQ. Text Flow fits text into frames and accepts Rich Text Format imports, while Photo Manager imports photos from Adobe Lightroom, SmugMug, and Dropbox. Users can work offline in the desktop software, but publishing requires an internet connection and a free Blurb account is needed for features and publishing options. Finished projects can be printed on demand, ordered in bulk, or purchased as PDFs. BookWright is free to use; users pay for a book when they send it to print. Listed requirements include Windows 7, 8, or 10, or macOS 10.13 or later, with 2GB RAM and 500MB storage. Books can be up to 440 pages.
Gooten
Gooten provides print-on-demand order management and fulfillment, routing orders to production partners that make and ship products through a global network. Its catalog includes more than 500 customizable products across apparel, wall art, drinkware, home goods, and accessories. Orders connected through Shopify, Etsy, TikTok Shop, WooCommerce, or BigCommerce can be processed, produced, and shipped automatically. Merchants can also use a custom API or place manual one-off orders, including samples through the Gooten hub after registration. Product setup supports uploading designs and setting customer prices for product variants. Customers pay the merchant through the store; Gooten charges the merchant for processed orders. There is no membership or hidden fee, but production and shipping are charged when orders are processed, with costs varying by product and destination. Catalog pricing can be viewed or exported in the Gooten Admin, which requires an account. WooCommerce support is limited because WooCommerce is self-hosted, and using the API requires technical and coding skills.