Booker vs SalonTarget
Booker
booker.comSalonTarget
salontarget.comSide by side
| Figure | Booker | SalonTarget |
|---|---|---|
| Price from | $139/mo | — |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| Plans published | 4 | 2 |
| Spec score · Salon Gift Card Software | 8.0 (#18) | 7.2 (#38) |
| Spec score · Spa and Salon Management Software | 8.1 (#10) | 7.1 (#20) |
| Headquarters | Missoula, Montana, United States | Quincy, Massachusetts, United States |
| Integrations | Booker says its custom websites directly integrate with its services page for real-time booking. | The Professional feature list names Instagram, Facebook, Google Business, location maps, Yelp!, and Twitter integrations. |
| Marketing | Booker offers email and text reminders, marketing automations, reviews, and referral tools, with features varying by plan. | Marketing features include targeted email campaigns, offers and promotions, appointment reviews, loyalty programs, and SMS marketing as a custom add-on. |
| Payments | Booker includes point-of-sale and online payments, and supports selling gift cards, memberships, and packages. | Payment processing supports credit cards, checks, Apple Pay, and Google Pay, and SalonTarget says it partners with Bluefin Payment Systems. |
| Security | Playlist’s Trust Center says its security program aligns with CIS CSC and the NIST cybersecurity framework and maintains certifications including HITRUST CSF and PCI DSS Level 1 service provider. | The site lists two-step authentication and remote access controls, and its best-practices page recommends two-step device authorization and role-based access safeguards. |
| Support | Booker provides unlimited technical support for the subscription, online support 24/7, and assistance by phone, chat, or email. | SalonTarget says it provides live support and a dedicated customer success manager, and lists phone and email support contacts. |
Plans
Booker
- Starter$139 a month
- AcceleratePriced on request
- UltimatePriced on request
- EnterprisePriced on request
SalonTarget
- Optional Solutions & ServicesPrice not published
- SalonTarget ProfessionalPriced on request
In their own words
SalonTarget
SalonTarget has no write-up on Specifiction yet; its figures are above.