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SPECIFICTION
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Branch LinkHub vs Linkfire

Branch LinkHub

branch.io

Linkfire

linkfire.com

Side by side

FigureBranch LinkHubLinkfire
Price from—$1.75/mo
Free plan——
Free trial—Yes
Open source——
WebYesYes
API—Yes
Plans published16
Spec score · Smart Link Software7.4 (#6)8.2 (#4)
AnalyticsThe LinkHub interface provides customizable and sortable link performance analytics, including link-level Quick Link analytics.The analytics dashboard supports quick overviews and detailed reports, with data by partner, location, device, engagement, and conversion.
AudienceBranch describes LinkHub as purpose-built for enterprise linking and highlights marketing operations, marketers, product managers, data teams, and developers as users.The pricing page positions Pro for independent creators and smaller labels, and Teams and Enterprise for larger teams, marketers, labels, and media companies.
HeadquartersUnited StatesCopenhagen, Denmark
IntegrationsLinkHub works with Branch Quick Links and ad links; Branch says its wider ecosystem has more than 2,000 technology partners.Linkfire describes sending data to Google Analytics and integrating with retargeting programs; its help page lists Facebook, Google Tag, Twitter/X, Amazon Advertising, TikTok, and Snapchat integrations.
SupportBranch’s Trust Center says it has a status page and a vulnerability disclosure or bug bounty program.Subscriptions include guided onboarding, Help Center access, and email support; Premium and Enterprise include a dedicated account manager.

Plans

Branch LinkHub

  • LinkHubPriced on request

Branch LinkHub pricing →

Linkfire

  • Pro$27 a month
  • Teams$55 a month
  • Pro$21 a year
  • Teams$45 a year
  • Enterprise SolutionsPriced on request
  • PremiumPriced on request

Linkfire pricing →

In their own words

Branch LinkHub

Branch LinkHub has no write-up on Specifiction yet; its figures are above.

Visit branch.io

Linkfire

Linkfire has no write-up on Specifiction yet; its figures are above.

Visit linkfire.com