BrandGuard vs Brandworkz
BrandGuard
brandguard.aiBrandworkz
brandworkz.comSide by side
| Figure | BrandGuard | Brandworkz |
|---|---|---|
| Price from | — | Free |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 0 | 5 |
| Spec score · Brand Management Software | 8.1 (#10) | 9.1 (#2) |
| API | The API can score one or thousands of marketing assets at a time and provides endpoints to embed BrandGuard into workflows. | Brandworkz exposes an open RESTful JSON API intended for standalone applications and integrations. |
| Headquarters | The company lists its location as 368 9th Ave, New York, NY 10001. | London, United Kingdom |
| Integrations | BrandGuard says integrations can make scoring available in applications such as Adobe and Figma, and it offers a Chrome plugin and API. | Listed connectors include Adobe Creative Cloud, Azure Active Directory, Chili Publish, Google Analytics, Getty Images, Okta, Microsoft Office, Oracle, SAML and Squiz Matrix. |
Plans
Brandworkz
- EssentialsFree
- Starting price (Capterra listing)$500, paid once
- CorePriced on request
- EnterprisePriced on request
- ProfessionalPriced on request
In their own words
BrandGuard
BrandGuard is an AI platform for checking marketing content against brand guidelines. It scores brand principles such as visual style and tone, precision details such as logos, fonts and colors, and safety concerns including violence, nudity and profanity. Listed content includes ads, social media updates, images, product descriptions, blog posts and landing pages. BrandGuide Builder turns brand identity into a style guide and creates examples users can approve or reject. BrandGPT offers a chat interface for questions about guidelines. Assets can be scored in the console, through a Chrome extension or with the API; the API can process one asset or thousands at a time and offers endpoints for embedding checks in workflows. The extension gives line-by-line writing feedback in Chrome and can scan images made with Midjourney, DALL-E, Stability, Firefly or Photoshop. The free-trial setup asks for 30–50 on-brand and off-brand assets, with scoring ready after 2–3 hours. Pricing is on request; a free plan and free trial are listed. BrandGuard says it is pursuing SOC 2 certification.
Brandworkz
Brandworkz has no write-up on Specifiction yet; its figures are above.