BrandGuard vs Brink
BrandGuard
brandguard.aiBrink
brink.guideSide by side
| Figure | BrandGuard | Brink |
|---|---|---|
| Price from | — | €18/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 0 | 8 |
| Spec score · Brand Management Software | 8.1 (#10) | 8.0 (#11) |
| Headquarters | The company lists its location as 368 9th Ave, New York, NY 10001. | Ebenau, Austria |
| Integrations | BrandGuard says integrations can make scoring available in applications such as Adobe and Figma, and it offers a Chrome plugin and API. | The feature overview lists AI integration; the opened maker page does not name a third-party integration. |
| Product | BrandGuard uses AI to check content for brand consistency and governance. | Brink is a platform for modern brand management that turns brand guidelines into a central system for assets, rules and collaboration. |
| Support | The site directs customers seeking multiple brands, enterprise support, or measurement and analytics to contact BrandGuard. | Workspace Team and Enterprise include onboarding support and team coaching; self-serve setup is listed for all Workspace plans. |
Plans
Brink
- Brand FreeFree
- Workspace FreeFree
- Workspace Single€18 a month
- Brand Basic€24 a month
- Brand Core€34 a month
- Brand Ultimate€64 a month
- Workspace Team€68 a month
- Workspace Enterprise€138 a month
In their own words
BrandGuard
BrandGuard is an AI platform for checking marketing content against brand guidelines. It scores brand principles such as visual style and tone, precision details such as logos, fonts and colors, and safety concerns including violence, nudity and profanity. Listed content includes ads, social media updates, images, product descriptions, blog posts and landing pages. BrandGuide Builder turns brand identity into a style guide and creates examples users can approve or reject. BrandGPT offers a chat interface for questions about guidelines. Assets can be scored in the console, through a Chrome extension or with the API; the API can process one asset or thousands at a time and offers endpoints for embedding checks in workflows. The extension gives line-by-line writing feedback in Chrome and can scan images made with Midjourney, DALL-E, Stability, Firefly or Photoshop. The free-trial setup asks for 30–50 on-brand and off-brand assets, with scoring ready after 2–3 hours. Pricing is on request; a free plan and free trial are listed. BrandGuard says it is pursuing SOC 2 certification.
Brink
Brink is a web platform for managing brand guidelines, assets and collaboration. Its AI Brand Assistant can create multi-page guidelines, including text, from a handful of brand elements. Users can set minimum logo size and spacing, and the system creates examples of incorrect logo use. Typography settings include letter spacing and line height; linked brand colors can be converted from HEX to RGB and CMYK. Teams can upload, tag, preview and download assets, including in ZIP batches. They can also adjust layouts, colors and typography, with custom fonts, a drag-and-drop editor and auto-save listed among the features. Guidelines can be public or private, shared with invited users or by link, and assigned custom permissions. Brink lists GDPR compliance. Free plans are available: Brand Free includes one portal and 1 GB storage, while Workspace Free is for one member. Paid Brand plans retain one portal and provide 10 GB to 1,000 GB storage. Workspace Team and Enterprise include onboarding support and coaching.