Braze vs Connectif
Braze
braze.com
Connectif
connectif.aiSide by side
| Figure | Braze | Connectif |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 0 |
| Spec score · Customer Journey Orchestration Software | 8.4 (#6) | 7.9 (#10) |
| Headquarters | New York, New York, USA | A company milestone page identifies the company's offices in Murcia as its headquarters. |
| Integrations | Braze Alloys technology partners include Segment, Shopify, Snowflake, Zendesk, and Zapier. | The site lists Shopify, PrestaShop, Magento, VTEX, WooCommerce, BigCommerce, and LogiCommerce integrations, as well as bespoke integrations. |
| Security | Braze states it holds ISO 27001 certification renewed on August 29, 2025, and completed a Type 2 SOC 2 examination for Security and Availability covering July 1, 2024 to June 30, 2025. | The help center describes public API reception events as requiring an API key and as the most secure mechanism for sending events from a server to Connectif. |
| Support | Braze offers support and service plans, including 24x7x365 customer support for the world's leading brands. | The help center says users can ask the support team for help and contact specialists by opening a support ticket from the dashboard. |
| Trial | Braze offers a free trial described on its trial page as lasting 14 days. | A Connectif resource PDF advertises a free 30-day trial and directs readers to request a demo. |
Plans
Braze
- Braze EnterprisePriced on request
- Braze GoPriced on request
- Braze ProPriced on request
- Braze SelectPriced on request
In their own words
Braze
Braze is a customer engagement platform that uses first-party data to personalize and automate lifecycle marketing campaigns. Its data platform unifies, activates and distributes data in real time from sources including warehouses, digital properties and backend systems. Messaging options include email, push notifications, SMS, MMS, RCS, WhatsApp, KakaoTalk, LINE, in-app messages, banners, Content Cards, landing pages, audience sync and webhooks. Campaigns and Canvases support journey orchestration, with experimentation, frequency capping, rate limiting, templates, media management, locations and geofences. Listed AI features include generative AI, BrazeAI Operator, Agent Console and the Intelligence Suite. Braze is available on web, iOS and Android, with SDK integrations also listed for Flutter, React Native, Unity, Cordova and .NET MAUI. It has four paid tiers, all priced by contacting sales; costs scale with Monthly Active Users and contracts include a Platform Edition, MAUs and Profiles, Action Credits and CX Services.
Connectif
Connectif is a marketing automation platform for eCommerce that tracks known and anonymous users across channels and provides a real-time view of their activity. Teams can segment audiences by behavior, purchases, preferences, and location, or use predictive segment templates. Workflows combine triggers, actions, and conditions to automate campaigns through email, push, SMS, web, WhatsApp, apps, and ads. Connectif also supports personalized messages, product recommendations, and dynamic website content. Listed integrations include Shopify, PrestaShop, Magento, VTEX, WooCommerce, BigCommerce, and LogiCommerce, as well as extensions such as Zapier, Doofinder, Oct8ne, Reskyt, Qapla, and Spoki. Custom integrations can use HTML tags, JavaScript events, or the API; API work requires programming expertise. API traffic is limited to 100 requests per minute, and public reception events require an API key and have a 512 KB maximum size. Connectif advertises a free 30-day trial. Pricing is on request.