BRICKS vs Displayforce (DISPL)

BRICKS has no write-up on Specifiction yet; its figures are above.

Displayforce, also called DISPL, is an in-store marketing and analytics system for managing content and audio across digital screens, kiosks, tablets and video walls. Its web-based CMS supports playlists built in a browser from more than 50 templates. Campaigns can run on schedules, respond to CRM or POS triggers, and target audience attributes such as age, gender and dwell time. Supported content includes video, audio, images, GIFs, web pages, HTML and camera streams, with offline playback available. Visitor Insights reports traffic, engagement, demographic characteristics and customer journeys; listed analytics also include content-view conversions, dwell time and A/B tests. DISPL supports Android, iOS, Windows and Linux, along with API access, a mobile app and advanced user roles. The CMS can be hosted in Microsoft Azure, a private cloud or on-premise. Pricing is on request for several plans, and the product has no free plan but offers a 7-day trial. DISPL Designer is $389 a year; AI Media Player for Easy Start is $756 a year, excluding shipping, customs duties and taxes.