BrightLocal Citation Tracker vs GBPly
BrightLocal Citation Tracker
brightlocal.comGBPly
gbply.netSide by side
| Figure | BrightLocal Citation Tracker | GBPly |
|---|---|---|
| Price from | $31/mo | $33.25/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 3 | 12 |
| Spec score · Local SEO Software | 8.8 (#3) | 8.3 (#28) |
| API | BrightLocal offers RESTful APIs, including a Citation Building API for ordering citations, updating them, and tracking campaigns. | The Review Request API supports programmatic email and SMS review requests and can connect to a CRM or booking system. |
| Audience | BrightLocal describes Citation Tracker as useful for agencies auditing client digital presences and planning citation strategies. | The product is aimed at businesses managing their own profiles, multi-location brands and franchises, and agencies managing client profiles. |
| Competitor tracking | Yes | Yes |
| Founded | 2009 | 2025 |
| Free plan | No | No |
| Google profile tools | Yes | Yes |
| Headquarters | Brighton, United Kingdom | 232 Stamford Street Central, Ashton-Under-Lyne, United Kingdom, OL6 7NQ |
| Integrations | BrightLocal lists native integrations with Google Analytics 4, Google Business Profile, Facebook, and Zapier. | Agency plans support custom email connectors including SendGrid, Mailgun, Amazon SES, Postmark, Brevo, or generic SMTP, and SMS connectors including Twilio, Vonage, Sinch, or Infobip. |
| Local rank tracking | Yes | Yes |
| Included locations | 1 | 1 |
| Security | BrightLocal says it uses security measures to prevent unauthorized access and seeks technology providers certified to ISO 27001 or equivalent SOC II where practical. | The maker says Google OAuth tokens are encrypted with AES-256-GCM, traffic uses HTTPS/TLS, and workspace data is isolated with database row-level security. |
| Support | BrightLocal says its local SEO knowledgeable support team can answer questions, troubleshoot issues, and provide guidance. | All plans include email support; Business x10 and Agency customers get priority support, and Agency plans offer optional onboarding and a dedicated account manager. |
Plans
BrightLocal Citation Tracker
- Track$31 a month
- Manage$40 a month
- Grow$49 a month
GBPly
- Business$39 a month
- Business x10$199 a month
- Agency$69 a month
- Agency x10$349 a month
- Business (monthly)$39 a month
- Agency (monthly)$69 a month
- Business x10 (monthly)$199 a month
- Agency x10 (monthly)$349 a month
- Business (yearly)$399 a year
- Agency (yearly)$690 a year
In their own words
BrightLocal Citation Tracker
BrightLocal Citation Tracker has no write-up on Specifiction yet; its figures are above.