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BrightLocal Citation Tracker vs Synup

BrightLocal Citation Tracker

brightlocal.com

Synup

synup.com

Side by side

FigureBrightLocal Citation TrackerSynup
Price from$31/mo$49/mo
Free plan——
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published35
Spec score · Local SEO Software8.8 (#3)8.3 (#24)
APIBrightLocal offers RESTful APIs, including a Citation Building API for ordering citations, updating them, and tracking campaigns.Synup provides an API for managing locations, listings, reviews, posts, and local search analytics.
Founded20092013
Free planNoNo
IntegrationsBrightLocal lists native integrations with Google Analytics 4, Google Business Profile, Facebook, and Zapier.Synup says its agent can connect to custom MCP servers, and its capabilities page shows integrations such as Notion and Prospectup.
Included locations11
SecurityBrightLocal says it uses security measures to prevent unauthorized access and seeks technology providers certified to ISO 27001 or equivalent SOC II where practical.Synup says MCP authentication uses OAuth 2.1 with PKCE, scoped short-lived tokens, and agency-level isolation.
SupportBrightLocal says its local SEO knowledgeable support team can answer questions, troubleshoot issues, and provide guidance.Synup provides a Help Center with guides, tutorials, and help articles.

Plans

BrightLocal Citation Tracker

  • Track$31 a month
  • Manage$40 a month
  • Grow$49 a month

BrightLocal Citation Tracker pricing →

Synup

  • Solo$49 a month
  • Premium$299 a month
  • Pro$499 a month
  • Scale$899 a month
  • EnterprisePriced on request

Synup pricing →

In their own words

BrightLocal Citation Tracker

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Synup

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