Brink vs Ethos
Brink
brink.guideEthos
yourethos.ioSide by side
| Figure | Brink | Ethos |
|---|---|---|
| Price from | €18/mo | $4/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 8 | 10 |
| Spec score · Brand Management Software | 8.0 (#11) | 7.5 (#20) |
| Asset management | Users can upload assets, organize them with tags, preview files and fonts, and download assets, including in ZIP batches. | The platform supports uploading, tagging, and naming brand files, then organizing them in a central showroom with smart search and anchor links. |
| Integrations | The feature overview lists AI integration; the opened maker page does not name a third-party integration. | Ethos’s privacy policy says its application integrates with Google Workspace APIs. |
| Intended users | Brink says it is built for teams, agencies and growing brands, with Workspace Enterprise also listed as built for large organizations. | Ethos says it is built for solopreneurs, influencers, freelancers, startup teams, agencies, and enterprises. |
| Product | Brink is a platform for modern brand management that turns brand guidelines into a central system for assets, rules and collaboration. | Ethos describes itself as an AI-powered creative brand space and digital showroom for brand copy, assets, and guidelines. |
| Support | Workspace Team and Enterprise include onboarding support and team coaching; self-serve setup is listed for all Workspace plans. | The site offers a “Talk To An Expert” option on its pricing page. |
Plans
Brink
- Brand FreeFree
- Workspace FreeFree
- Workspace Single€18 a month
- Brand Basic€24 a month
- Brand Core€34 a month
- Brand Ultimate€64 a month
- Workspace Team€68 a month
- Workspace Enterprise€138 a month
Ethos
- Starter (Influencers)$4 a month
- Starter$5 a month
- Standard (Influencers)$12 a month
- Standard$15 a month
- Premium (Influencers)$20 a month
- Premium$25 a month
- Growth (Influencers)$28 a month
- Growth$35 a month
- Enterprise (Influencers)$44 a month
- Enterprise$55 a month
In their own words
Brink
Brink is a web platform for managing brand guidelines, assets and collaboration. Its AI Brand Assistant can create multi-page guidelines, including text, from a handful of brand elements. Users can set minimum logo size and spacing, and the system creates examples of incorrect logo use. Typography settings include letter spacing and line height; linked brand colors can be converted from HEX to RGB and CMYK. Teams can upload, tag, preview and download assets, including in ZIP batches. They can also adjust layouts, colors and typography, with custom fonts, a drag-and-drop editor and auto-save listed among the features. Guidelines can be public or private, shared with invited users or by link, and assigned custom permissions. Brink lists GDPR compliance. Free plans are available: Brand Free includes one portal and 1 GB storage, while Workspace Free is for one member. Paid Brand plans retain one portal and provide 10 GB to 1,000 GB storage. Workspace Team and Enterprise include onboarding support and coaching.