Brink vs Guidelines

Brink is a web platform for managing brand guidelines, assets and collaboration. Its AI Brand Assistant can create multi-page guidelines, including text, from a handful of brand elements. Users can set minimum logo size and spacing, and the system creates examples of incorrect logo use. Typography settings include letter spacing and line height; linked brand colors can be converted from HEX to RGB and CMYK. Teams can upload, tag, preview and download assets, including in ZIP batches. They can also adjust layouts, colors and typography, with custom fonts, a drag-and-drop editor and auto-save listed among the features. Guidelines can be public or private, shared with invited users or by link, and assigned custom permissions. Brink lists GDPR compliance. Free plans are available: Brand Free includes one portal and 1 GB storage, while Workspace Free is for one member. Paid Brand plans retain one portal and provide 10 GB to 1,000 GB storage. Workspace Team and Enterprise include onboarding support and coaching.

Guidelines is a web platform for creating and publishing interactive brand guides that teams can manage together. Guides can collect logos, colors, typography, icons, and downloadable files in a searchable place. Quick Start uses uploaded logos, selected colors, and fonts to prepare an initial guide draft, while collaborators can be invited to design and manage guidelines. Guides can be shared publicly, password-protected, or restricted through account-based authentication. Integrations include Figma, Adobe Creative Cloud, Sketch, Tailwind, CSS Variables, ChatGPT, Claude, Claude Code, Cursor, and Okta. The ChatGPT connector uses MCP and OAuth; the support page says it reads brand data without write access. The Free plan costs nothing and includes one public guide, one editor, seven published pages, and 100MB of storage. Studio costs $15 a month, billed per editor per month; Enterprise costs $40 a month, also billed per editor per month, and additional SSO fees may apply per monthly active SSO user. Both paid plans offer broader guide management, with Enterprise adding features including SSO, version history, and localization.