Brivity vs REI BlackBook
Brivity
brivity.comREI BlackBook
reiblackbook.comSide by side
| Figure | Brivity | REI BlackBook |
|---|---|---|
| Price from | $299.99/mo | $149/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 6 | 3 |
| Spec score · Real Estate CRM Software | 8.8 (#8) | 8.6 (#27) |
| Automated follow-up | Yes | Yes |
| CRM | CRM functions include contact and lead management, routing, activity tracking, automation, filters and team visibility. | The CRM manages contacts and lead history, with tagging, segmentation, custom fields, and contact tabs. |
| Email marketing | Yes | Yes |
| Free plan | No | No |
| Integrations | The FAQ says Brivity can receive leads through its API, major real-estate search sites and Zapier. | The maker documents Zapier integration for connecting third-party lead sources and mapping contacts into REI BlackBook; it recommends direct integration when an outside app supports webhooks. |
| Lead import | Yes | Yes |
| Lead routing | Yes | Yes |
| Mobile app | Yes | Yes |
| Mobile apps | Brivity GO is for agents and Brivity Home is a branded client property-search app; an Open House app captures sign-ins. | The plan comparison lists a mobile app for iOS and Android on all plans. |
| Security | Brivity says Gmail-synchronized emails stored in its database are protected with two layers of industry-standard encryption. | The pricing page states that enterprise-grade security and encryption are included across plans. |
| Website included | Yes | Yes |
Plans
Brivity
- Lite$299.99 a month
- AcceleratePriced on request
- CustomPriced on request
- ExpandPriced on request
- GrowthPriced on request
- MegaPriced on request
REI BlackBook
- Solo Operator$149 a month
- Team Operator$299 a month
- Executive Power Suite$799 a month
In their own words
REI BlackBook
REI BlackBook has no write-up on Specifiction yet; its figures are above.