Broadcast vs Parcel
Broadcast
sendbroadcast.net
Parcel
parcel.ioSide by side
| Figure | Broadcast | Parcel |
|---|---|---|
| Price from | — | $29/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | — | Yes |
| Linux | Yes | — |
| API | Yes | — |
| Self-hosted | Yes | — |
| Plans published | 5 | 3 |
| Spec score · Email Design Software | 8.3 (#11) | 7.8 (#20) |
| Product | Broadcast is self-hosted email marketing software for newsletters, automated sequences, and transactional email. | Parcel is an email coding platform for brands and agencies to code, preview, and collaborate on high-quality emails. |
| Support | The Regular license includes email support, while Agency and Extended include priority email support. | Parcel offers an account support request form and says it does not provide support for its free tools. |
Plans
Broadcast
- Regular License$250, paid once
- Extended License$1,000, paid once
- Regular License$150, paid once
- Agency License$450, paid once
- Extended License$1,000, paid once
In their own words
Broadcast
Broadcast has no write-up on Specifiction yet; its figures are above.
Parcel
Parcel is a web-based email coding platform for brands and agencies, with tools to code, preview, and collaborate on emails. Its code-first editor keeps HTML, text, and AMP versions in one file and provides email-specific autocomplete, formatting, and code checks. Browser previews update as code changes, with responsive sizing, image blocking, dark mode, and visual impairment simulation. The platform lists 89 inbox preview combinations; inbox previews are a pay-as-you-go add-on for Pro and Business. Teams can reuse code components, edit together in real time, organize work in workspaces, and share emails through teammate or public links. Checks cover accessibility, HTML problems, links, and images; Business adds SpamAssassin scanning. Parcel says it works with any ESP and supports importing and exporting email code, with named integrations including Customer.io, Mailchimp, Klaviyo, HubSpot, and Salesforce Marketing Cloud. Parcel Analytics reports engagement and audience details such as read time, geolocation, and email client breakdown, with filters for Apple Mail Privacy Protection and proxy effects. Community is free; Pro costs $29/user/mo and Business costs $56/user/mo. New signups and Community users can try Pro or Business for seven days.