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ButterCMS vs HubSpot Content Hub

ButterCMS

buttercms.com

HubSpot Content Hub

hubspot.com

Side by side

FigureButterCMSHubSpot Content Hub
Price from$71/mo$7/mo
Free planYesYes
Free trialYesYes
Open source——
WebYesYes
iOSYes—
AndroidYes—
API—Yes
Plans published57
Spec score · Cms No Code9.3 (#2)8.7 (#10)
Founded20162006
Free planYesYes
IntegrationsIt supports CDPs, CRMs, analytics tools, DAMs, ecommerce platforms, developer workflows, and delivery workflows.HubSpot says more than 2,000 leading apps and web services are available, including Amplitude, Jira, Adobe Express, Aircall, and LinkedIn.

Plans

ButterCMS

  • FreeFree
  • Basic$71 a month
  • Advanced$224 a month
  • Professional$359 a month
  • EnterprisePriced on request

ButterCMS pricing →

HubSpot Content Hub

  • FreeFree
  • Starter$7 a month
  • StarterPriced on request
  • Professional$450 a month
  • ProfessionalPriced on request
  • Enterprise$1,500 a month
  • EnterprisePriced on request

HubSpot Content Hub pricing →

In their own words

ButterCMS

ButterCMS is a managed, headless content management platform that delivers content through APIs. It supports websites, ecommerce sites, mobile apps, OTT services, and digital displays, with named framework support for Angular, Django, Laravel, Next.js, React, and Vue. Content tools include visual editing, live preview, SEO metadata, scheduled publishing, localization, and an AI Assistant. Security practices include encryption in transit and storage, role-based access controls, and tenant isolation. Integrations cover CDPs, CRMs, analytics, digital asset management, ecommerce, development, and delivery workflows; commerce connections include Shopify and Magento. The free plan is free and includes 50K API calls per month, 100 GB monthly bandwidth, five pages, 50 blog posts, 50 collections, and 500 assets. Basic costs $71 a month, billed annually; Advanced is $224 a month and Professional is $359 a month, both billed annually. A 14-day trial is listed. Webhooks are add-ons on Advanced and Professional and included with Enterprise.

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HubSpot Content Hub

HubSpot Content Hub is hosted content marketing software for creating, repurposing and managing content. Its AI agents can turn a content strategy into multi-channel content, while Content Remix repurposes an item into multiple marketing assets in a brand voice. The free edition includes landing pages, AI-assisted blog posts and basic SEO tips. Listed capabilities include editorial workflows, custom user roles, multilingual content, SEO tools, a media library and custom content types. HubSpot describes support for existing CMS setups through items such as landing pages, blogs, podcasts, microsites, embeds and forms. The plans are Free, Starter, Professional and Enterprise. Free costs nothing for up to 2 users; a 14-day trial is also listed. Starter starts at $7/mo/seat and includes 500 HubSpot Credits; Professional starts at $450/mo with 3 Core Seats and 3,000 credits; Enterprise starts at $1,500/mo with 5 Core Seats and 5,000 credits. Paid-plan credits reset monthly and unused credits do not roll over. Available platforms are web and API.

Visit hubspot.com