Buyapowa vs Genius Referrals
Buyapowa
buyapowa.comGenius Referrals
geniusreferrals.comSide by side
| Figure | Buyapowa | Genius Referrals |
|---|---|---|
| Price from | — | $71/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 8 |
| Spec score · Referral Management Software | 7.5 (#22) | 8.8 (#2) |
| Founded | 2012 | 2013 |
| Headquarters | London, United Kingdom | Orlando, Florida, United States |
| Integrations | Named prebuilt integrations include Salesforce, HubSpot, Braze, SessionM, Klaviyo, Mailchimp, and Shopify; the company also describes API-based integration and affiliate-platform rails. | Listed connections include Shopify, WooCommerce, BigCommerce, Squarespace, Magento, WordPress, HubSpot, Mailchimp, Salesforce, Pipedrive, PayPal, Wise, Tango Card, Stripe, Slack and Google Analytics. |
| Rewards | The platform automates reward fulfillment and offers a catalog with more than 5,000 reward types across 40 countries and 21 currencies. | Programs can pay cash, gift cards, vouchers, coupons, bank transfers, products or account credit, with instant or scheduled payouts. |
| Security | The integrations page states that Buyapowa is ISO 27001 certified and GDPR-compliant, encrypts data in transit and at rest, and uses role-based access controls. | The pricing page describes independent certification, documented controls, and privacy practices intended to help customers complete security reviews. |
| Support | Buyapowa says its managed service provides ongoing support, analysis, and advice, and its implementation specialists work with clients from design through post-launch. | Plans include guided setup, while support ranges from email support to priority email support or a dedicated Customer Success Manager depending on plan. |
| Tracking | Features include real-time referral tracking, multi-channel attribution, reporting dashboards, and attribution methods such as cookies, tags, QR codes, and codes. | It tracks referral links, codes, conversions, referral origins, and post-purchase activity. |
| What it does | Buyapowa uses rewards to help brands turn customers, employees, partners, affiliates, and influencers into advocates who refer people to valuable actions such as sales, subscriptions, and app downloads. | Genius Referrals is a hosted platform for launching, automating and measuring customer, affiliate, partner, influencer, employee and newsletter referral programs. |
Plans
Genius Referrals
- Starter (annual billing)$71 a month
- Starter$89 a month
- Silver (annual billing)$175 a month
- Silver$219 a month
- Gold (annual billing)$343 a month
- Gold$429 a month
- Platinum (annual billing)$679 a month
- Platinum$849 a month
In their own words
Genius Referrals
Genius Referrals has no write-up on Specifiction yet; its figures are above.