Cake Equity vs LivePlan
Cake Equity
cakeequity.com
LivePlan
liveplan.comSide by side
| Figure | Cake Equity | LivePlan |
|---|---|---|
| Price from | $83.33/mo | $15/mo |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| Plans published | 4 | 6 |
| Spec score · Startup Founder Tools | 8.6 (#2) | 8.5 (#3) |
| Founded | 2017 | 2011 |
| Headquarters | Venice, California, United States | Eugene, Oregon, United States |
| Mobile access | Cake is optimized for mobile browsers and can be added to an iPhone or Android home screen without an app store download. | There is no native mobile app; iPhone, iPad and Android access uses a web browser and is mainly intended for viewing or light editing. |
| Purpose | Cake describes itself as an equity management platform for growing startups, covering cap table accuracy, compliance readiness, and employee ownership. | LivePlan is a web-based service for writing and managing business plans and tracking financial performance. |
| Security | Cake's Trust Center identifies ISO/IEC 27001:2022 under its compliance information and provides a way to request access to security documentation. | LivePlan says data is written to multiple disks immediately, backed up daily and stored in multiple locations. |
| Support | The Pro plan includes priority support through a dedicated Slack channel. | LivePlan provides weekday live chat and email support plus group onboarding and a help center. |
Plans
LivePlan
- Standard$15 a month
- Premium$30 a month
- LivePlan Expert$30 a month
- LivePlan Expert (add-on)$30 a month
- Standard$180 a year
- Premium$360 a year
In their own words
Cake Equity
Cake Equity has no write-up on Specifiction yet; its figures are above.
LivePlan
LivePlan is a web-based service for creating business plans and monitoring financial performance. Its income statement, cash flow, and balance sheet forecasts are connected, so changing an assumption updates them together. The service includes AI-based idea validation and geography-specific market research that LivePlan says draws on more than 50 verified sources. Users can turn plans into presentations, edit them in LivePlan, and export them as PDF or PowerPoint files. QuickBooks Online and Xero connections bring accounting data into forecasts and dashboards, and the service includes more than 550 sample plans. Standard and Premium each list one active company, five contributors, and unlimited guests; only one company may be active at a time. LivePlan works on Android, iOS, macOS, web, and Windows, but requires an internet connection for all functions and has no mobile app. It lists chat and weekday email support. There is no free trial; LivePlan advertises a 35-day money-back guarantee. Standard is $20 a month and Premium is $40 a month, both billed monthly.