CashSDK Revenue Analytics vs OpenMogul

CashSDK Revenue Analytics tracks revenue, subscriptions, and retention from purchase events, reconciling raw events against App Store and Google Play payouts. It calculates MRR, LTV, churn, trial conversion, and cohort retention. Cohort views include retention by signup month, LTV and payback curves, and expansion or contraction. Churn analysis covers voluntary and involuntary churn, survival curves, and recovery through grace periods and dunning. Funnels break out impression-to-trial-to-paid conversion by paywall and experiment. Peer benchmark percentiles become available when a category has enough anonymized volume. Revenue events can be streamed or batch-exported in a normalized, versioned schema to BigQuery, Snowflake, or a data lake; CSV export is also described. Listed integrations include Segment, Snowflake, BigQuery, Slack, Zapier, Mixpanel, and Google Analytics. The maker says revenue data is not sold or shared and can be exported at any time. Standard costs $25/mo, includes the first $5,000 of monthly tracked revenue, then charges 0.5% of tracked revenue. Android, iOS, and macOS/Catalyst SDKs are available; Web and several other SDKs remain on the roadmap and are not yet published.

OpenMogul provides subscription analytics for SaaS businesses, including monthly and annual recurring revenue, churn, and customer lifetime value. It tracks new business, expansions, contractions, and churn in real time, presenting results in a visual dashboard with interactive charts and graphs. OpenMogul is described as fully self-hosted: data stays on the user's servers and can be exported at any time. It is also available as a web product and API. The REST API covers data sources, customers, plans, subscriptions, invoices, metrics, activities, and a health-check endpoint. Requests use HTTP Basic Auth with an API key. The site describes the API as compatible with ChartMogul and says existing integrations can work after changing the base URL; Stripe is given as an example data source. OpenMogul is open source under the MIT License. Its Free plan is listed at free, with no per-seat charges or usage limits, and the site says there are no hidden fees. Documentation, a community, and contact information are linked for support.