Centify vs Forma.ai

Centify is a web-based platform for calculating, approving, and paying incentive commissions. It is tailored to small and medium-sized enterprises, with sales, finance, and RevOps teams among its intended users. Users can build plans without code using tiers, accelerators, conditions, and waterfall logic. Supported incentives include commissions, bonuses, SPIFFs, ramping, real-time attainment, rankings, and deal exclusions. Centify automates calculations and provides approval workflows, flags, dispute resolution, clawbacks, audit trails, and payment exports. Reporting includes payout schedules, financial impact analysis, scenario planning, dashboards, forecasting, and validation checks. Listed CRM integrations are HubSpot, Salesforce, Close, and Zoho CRM; Microsoft CRM and SAP CRM are marked coming soon. Data can be imported and exported through Excel or CSV, and approved payouts can be routed to HR and payroll systems. Centify states it supports SSO and 2FA, is GDPR compliant, and processes data on ISO-certified servers in Frankfurt. The free version costs nothing for up to three users. Paid subscription fees are specified in an offer or invoice and charged in advance.

Forma.ai is AI-powered enterprise sales compensation software that combines sales planning and incentive compensation. Its platform brings territory planning, quota setting, and incentive programs into one data platform. Users can configure incentive structures with AI-powered tools and guided templates without technical skills, then test changes through financial modeling and deploy modeled changes instantly. The platform can ingest, validate, clean, and transform data from an unconstrained number of sources; its homepage states it has 600+ pre-built integrations. Automated workflows cover compensation tasks, approvals, exceptions, and disputes. Reporting includes payee and performance results, accruals, commission amortization, compensation budgets, and performance forecasts. Forma.ai describes the product as built for complex go-to-market organizations and global enterprises. It says it undergoes annual SOC 1 and SOC 2 certifications and audits, and lists controls including encryption at rest and in transit. Pricing is available through tailored proposals; onboarding and implementation are a one-time fee. Forma AI is also available as an Android app.