Clay vs Forager
Clay
clay.comForager
forager.aiSide by side
| Figure | Clay | Forager |
|---|---|---|
| Price from | $167/mo | $3.75/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | Yes | — |
| Linux | Yes | — |
| API | — | Yes |
| Plans published | 4 | 7 |
| Spec score · Lead Enrichment Software | 8.5 (#7) | 7.4 (#26) |
| Integrations | The integrations directory lists Salesforce, HubSpot, Snowflake, Google BigQuery, and other providers. | The homepage names HubSpot, Salesforce, Snowflake, and Zapier as integrations. |
| Security | Clay states that it is SOC 2 Type II compliant and displays GDPR, CCPA, ISO 27001, and ISO 42001 on its pricing page. | Forager says its data protection measures include encryption, access control, and regular audits. |
| Support | Growth includes priority support, and Enterprise includes a dedicated growth strategist. | The GDPR page directs data protection inquiries and rights requests to [email protected]. |
Plans
Forager
- Starter (Yearly)$45 a year
- Starter (Monthly)$50 a month
- Growth (Yearly)$90 a year
- Growth (Monthly)$100 a month
- Pro (Yearly)$225 a year
- Pro (Monthly)$250 a month
- EnterprisePriced on request
In their own words
Clay
Clay is a spreadsheet-style platform for connecting information and automating work, aimed at salespeople, growth teams, and small agencies finding and reaching customers. It enriches data through more than 150 providers and can combine sources in multi-provider waterfalls. Claygent, its AI agent, can research the web and generate custom data points. Depending on the plan, users can track signals such as job changes, promotions, new hires, company news, social activity, and web intent. Integrations include Salesforce, HubSpot, Snowflake, and Google BigQuery. Clay can centralize audience data and sync ad audiences to LinkedIn, Meta, and Google. Its Salesforce integration can manage data, create or update records, and access reports and views. The Free plan allows up to 200 rows per table and excludes phone number enrichment. Actions measure platform usage; Data Credits cover data and AI from marketplace vendors. Clay says customer data is not used to train its AI models or those of its AI providers.