ClickDefender vs PPC Shield
ClickDefender
clickdefender.appPPC Shield
ppcshield.ioSide by side
| Figure | ClickDefender | PPC Shield |
|---|---|---|
| Price from | £49/mo | $39/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| Linux | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Self-hosted | Yes | — |
| Plans published | 3 | 4 |
| Spec score · Click Fraud Software | 8.4 (#6) | 7.5 (#23) |
| Purpose | ClickDefender provides click fraud protection for PPC advertising campaigns using a JavaScript tracking script, real-time fraud detection, analytics, IP blocklists, API access, and alerts. | PPC Shield monitors Google Ads campaigns to detect and block click fraud, including activity from competitors, bots, and click farms. |
Plans
PPC Shield
- Basic$39 a month
- Standard$55 a month
- Professional$119 a month
- Custom/AgencyPriced on request
In their own words
ClickDefender
ClickDefender is a paid click-fraud protection service for PPC campaigns on Google Ads and Microsoft Ads. It uses a JavaScript tracking script, real-time detection, analytics, IP blocklists, API access, and alerts. The maker says its AI evaluates clicks across more than 50 signals, including browser fingerprints, scroll depth, time on page, click patterns, and other behavioral indicators, to identify bots, click farms, and competitor activity. Dashboards report traffic sources, IP addresses, geographic distribution, device types, and fraud trends. Google Ads can receive blocked-IP exclusions every six hours, up to 500 IPs per campaign. Microsoft Ads automation is listed as in development; users can export a blocklist for manual import. Slack alerts and HTTP webhooks send fraud events externally. Setup supports JavaScript or Google Tag Manager, with guidance for WordPress, Shopify, Wix, Squarespace, and custom HTML. Plans start at £49 a month, with a seven-day trial requiring a payment method and converting to a subscription unless canceled.
PPC Shield
PPC Shield has no write-up on Specifiction yet; its figures are above.