ClickDefender vs ProtectPPC
ClickDefender
clickdefender.appProtectPPC
protectppc.comSide by side
| Figure | ClickDefender | ProtectPPC |
|---|---|---|
| Price from | £49/mo | $29/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| Linux | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 3 | 4 |
| Spec score · Click Fraud Software | 8.4 (#6) | 7.5 (#24) |
| Detection | The features page says its AI analyzes every click across 50+ signals and detects bots, click farms, and competitor activity. | It analyzes each click in under 50 ms using 10+ fraud signals, including IP reputation and device fingerprinting. |
| Microsoft Ads | Automatic Microsoft Ads integration is listed as in development; the page says users can export a blocklist and import it manually meanwhile. | Microsoft Ads support provides a paste-ready top-100 IP list and change alerts; applying the list requires a manual paste. |
| Purpose | ClickDefender provides click fraud protection for PPC advertising campaigns using a JavaScript tracking script, real-time fraud detection, analytics, IP blocklists, API access, and alerts. | ProtectPPC provides click fraud protection for PPC networks, with real-time detection and automatic blocking. |
Plans
ProtectPPC
- Starter$29 a month
- Growth$69 a month
- Pro$129 a month
- Agency$249 a month
In their own words
ClickDefender
ClickDefender is a paid click-fraud protection service for PPC campaigns on Google Ads and Microsoft Ads. It uses a JavaScript tracking script, real-time detection, analytics, IP blocklists, API access, and alerts. The maker says its AI evaluates clicks across more than 50 signals, including browser fingerprints, scroll depth, time on page, click patterns, and other behavioral indicators, to identify bots, click farms, and competitor activity. Dashboards report traffic sources, IP addresses, geographic distribution, device types, and fraud trends. Google Ads can receive blocked-IP exclusions every six hours, up to 500 IPs per campaign. Microsoft Ads automation is listed as in development; users can export a blocklist for manual import. Slack alerts and HTTP webhooks send fraud events externally. Setup supports JavaScript or Google Tag Manager, with guidance for WordPress, Shopify, Wix, Squarespace, and custom HTML. Plans start at £49 a month, with a seven-day trial requiring a payment method and converting to a subscription unless canceled.
ProtectPPC
ProtectPPC has no write-up on Specifiction yet; its figures are above.