ClickHelm vs ProtectPPC
ClickHelm
clickhelm.comProtectPPC
protectppc.comSide by side
| Figure | ClickHelm | ProtectPPC |
|---|---|---|
| Price from | $29/mo | $29/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | Yes | — |
| Web | Yes | Yes |
| API | — | Yes |
| Self-hosted | Yes | — |
| Plans published | 6 | 4 |
| Spec score · Click Fraud Software | 8.8 (#2) | 7.5 (#24) |
| Detection | It measures device characteristics, network type, click identifiers and on-site behavior to produce a named risk score. | It analyzes each click in under 50 ms using 10+ fraud signals, including IP reputation and device fingerprinting. |
| Purpose | ClickHelm is click-fraud protection that identifies devices and blocks the person rather than the IP address. | ProtectPPC provides click fraud protection for PPC networks, with real-time detection and automatic blocking. |
| Support | The contact page says support normally replies within one working day and provides separate help, billing, privacy, complaints and feedback addresses. | The contact page lists a self-service help center available 24/7, live chat for logged-in users Monday through Friday 9 AM–6 PM EST, and a one-hour response target for critical issues on paid plans. |
Plans
ClickHelm
- Free editionFree
- Free editionFree
- Local$29 a month
- Starter$69 a month
- Growth$149 a month
- Agency$299 a month
ProtectPPC
- Starter$29 a month
- Growth$69 a month
- Pro$129 a month
- Agency$249 a month
In their own words
ClickHelm
ClickHelm is click-fraud protection that identifies devices and can block people rather than relying on IP addresses. It evaluates device characteristics, network type, click identifiers, and on-site behavior to produce a named risk score. Blocking is not automatic unless a customer creates a rule to enable it. The free edition records and scores visitors, identifies VPNs and crawlers, and counts calls, WhatsApp messages, forms, and orders, but does not block visitors. Paid plans add blocking and may include Google Ads reporting, rules, alerts, or client reporting. Detection and blocking cover traffic from Google Ads, Meta, Microsoft Ads, TikTok, organic search, and direct visits, while campaign spend matching is specific to Google Ads. ClickHelm runs as a web service or can be self-hosted on WordPress 5.6 or newer, PHP 7.2 or newer, and MySQL or MariaDB. Visitor data remains in the customer's WordPress database, though visitor addresses may be sent for VPN, proxy, Tor, or data-centre classification. ClickHelm starts recording after installation and does not import historical traffic. Paid plans start at $29 a month.
ProtectPPC
ProtectPPC has no write-up on Specifiction yet; its figures are above.