ClickLens vs SKUDO

ClickLens scores advertising sessions for click fraud and grades conversion provenance in real time. Its JavaScript tag evaluates each session against more than 40 behavioral signals, including device fingerprint consistency, automation markers, and network indicators. Scores range from 0 to 100: above 70 is classified as human, 40 to 70 as suspect, and below 40 as bot. Conversion verdicts can pass, downweight, or retract a conversion, and the dashboard identifies the signals and flags behind each verdict. Installation guides cover Shopify, WordPress, WooCommerce, and Google Tag Manager. Google Ads IP and placement exclusions can sync automatically. Microsoft and Meta placement sync is rolling out, while TikTok placements are report-only. The tag does not collect names, email addresses, phone numbers, form values, or typed text. It is about 13 KB gzipped, loads asynchronously, and does not block page rendering. The Free plan covers 1,000 sessions per month; Starter costs $49 a month and covers 10,000 sessions per month. After a monthly session limit is reached, the tag keeps loading but stops sending data until the account is upgraded.

SKUDO has no write-up on Specifiction yet; its figures are above.