Control Play vs Displayforce (DISPL)
Control Play
controlplay.comDisplayforce (DISPL)
displ.comSide by side
| Figure | Control Play | Displayforce (DISPL) |
|---|---|---|
| Price from | $19/mo | $32.42/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | Yes |
| Linux | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Self-hosted | — | Yes |
| Plans published | 1 | 7 |
| Spec score · Digital Signage Software | 8.6 (#31) | 8.9 (#11) |
| Content types | motion graphics,static designs,video,static imagery,promotional messaging,social media updates,blog content | video,audio,images,GIF,web pages,HTML,camera streams |
| Mobile app | Yes | Yes |
| Offline playback | Yes | Yes |
| Support | The features page says unlimited human assistance is available by phone, chat, email, and remote access. | The pricing page directs users to online chat in their account, a support portal and the email address [email protected]. |
| User roles | advanced | advanced |
| What it does | Control Play provides licensed music, videos, messaging, and digital signage for restaurants, bars, family entertainment, eatertainment, and social gaming businesses. | DISPL describes itself as an AI-powered in-store marketing and analytics agent for physical retail. |
Plans
Displayforce (DISPL)
- DISPL Designer$389 a year
- AI Media Player for Easy Start$756 a year
- In-store AudioPriced on request
- Interactive ScreensPriced on request
- LED and video wallsPriced on request
- Pro Digital SignagePriced on request
- Starter Digital SignagePriced on request
In their own words
Control Play
Control Play has no write-up on Specifiction yet; its figures are above.
Displayforce (DISPL)
Displayforce, also called DISPL, is an in-store marketing and analytics system for managing content and audio across digital screens, kiosks, tablets and video walls. Its web-based CMS supports playlists built in a browser from more than 50 templates. Campaigns can run on schedules, respond to CRM or POS triggers, and target audience attributes such as age, gender and dwell time. Supported content includes video, audio, images, GIFs, web pages, HTML and camera streams, with offline playback available. Visitor Insights reports traffic, engagement, demographic characteristics and customer journeys; listed analytics also include content-view conversions, dwell time and A/B tests. DISPL supports Android, iOS, Windows and Linux, along with API access, a mobile app and advanced user roles. The CMS can be hosted in Microsoft Azure, a private cloud or on-premise. Pricing is on request for several plans, and the product has no free plan but offers a 7-day trial. DISPL Designer is $389 a year; AI Media Player for Easy Start is $756 a year, excluding shipping, customs duties and taxes.