Creative Force vs Pencil
Creative Force
creativeforce.io
Pencil
trypencil.comSide by side
| Figure | Creative Force | Pencil |
|---|---|---|
| Price from | $298.58/mo | $11/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | — |
| Plans published | 2 | 13 |
| Spec score · Creative Management | 8.1 (#8) | 8.3 (#5) |
| Founded | 2019 | 2018 |
| Headquarters | Holstebro, Denmark | London, England, United Kingdom |
| Security | Creative Force states that it is SOC 2 Type II compliant. | Pencil says it has SOC 2 Type II audited security controls and that customer data is not used to train its models. |
| Support | The Core plan includes 24/5 in-app chat support, and Enterprise lists a dedicated account team and integration support. | Core includes chat support, Growth includes direct access to the product team and roadmap, and Pro includes dedicated customer success. |
| What it does | Creative Force describes itself as a workflow platform for large-scale eCommerce content production, including images, video, and copy. | Pencil is a browser-based AI marketing platform that generates and publishes advertising creatives. |
Plans
Pencil
- Basic — 50 generations annual$11 a month
- Core$11 a month
- Basic — 50 generations$14 a month
- Basic — 100 generations annual$19 a month
- Basic — 100 generations$24 a month
- Basic — 250 generations annual$44 a month
- Growth$44 a month
- Basic — 250 generations$55 a month
- Basic — 500 generations annual$79 a month
- Basic — 500 generations$99 a month
In their own words
Creative Force
Creative Force has no write-up on Specifiction yet; its figures are above.
Pencil
Pencil is a web-based creative marketing platform that uses AI to generate advertising copy, images, and video ads. Its workflow runs from briefing and generation through editing, approvals, publishing, and evaluation. The browser editor handles text, image, video, and HTML, with exports in GIF, MP4, HTML5, and static formats. Pencil says a single template can produce thousands of variations and be adapted across markets through localization or translation. Listed generally available ad integrations include Meta, TikTok Ads, LinkedIn Ads, Google Ads, YouTube, Display & Video 360, and Campaign Manager 360. Users can create six ads for free through a guided experience, but full platform access requires a paid plan. Core costs $11 a month billed annually and includes 50 generations per month and one workspace. Growth costs $44 a month billed annually, with 250 monthly generations and unlimited workspaces. Pro has custom pricing and unlimited generations. Pencil says its security controls are SOC 2 Type II audited and that customer data is not used to train its models.