DataForSEO Labs API vs Keyword Tool
DataForSEO Labs API
dataforseo.com
Keyword Tool
keywordtool.ioSide by side
| Figure | DataForSEO Labs API | Keyword Tool |
|---|---|---|
| Price from | Free | $68/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 6 | 6 |
| Spec score · SEO APIs | 8.1 (#8) | 8.4 (#4) |
| Metrics | The API provides clickstream search volume, estimated traffic, and demographics as in-house metrics. | Paid plans provide search volume, cost per click, competition scores, device breakdown and historical trends. |
| Support | The product page advertises 24/7 customer support and integration assistance. | The site directs users to contact support for custom subscriptions and refund requests within the 30-day guarantee period. |
Plans
DataForSEO Labs API
- DataForSEO Labs API — Historical SERPsFree
- DataForSEO Labs Amazon APIPrice not published
- DataForSEO Labs API — Historical RankPrice not published
- DataForSEO Labs API — Search Intent and other endpointsPrice not published
- DataForSEO Labs App Store APIPrice not published
- DataForSEO Labs Google Play APIPrice not published
Keyword Tool
- Starter$68 a month
- Growth$148 a month
- Scale$308 a month
- Agency$628 a month
- FreeFree
- Enterprise & CustomPriced on request
In their own words
DataForSEO Labs API
DataForSEO Labs API has no write-up on Specifiction yet; its figures are above.
Keyword Tool
Keyword Tool generates long-tail keyword suggestions from autocomplete when given a seed term. It supports keyword and competitor research across 16 platforms, including Google, YouTube, Bing, Amazon, TikTok, Reddit, Pinterest and Google Trends. The free tool works without an account and can return 750+ Google autocomplete keywords. Paid plans add search volume, cost per click, competition scores, device breakdown and historical trends; they also support search-volume enrichment for up to 1,000 keywords per request, with daily capacity depending on the plan. Access includes the web interface, API and MCP, and Claude, Cursor and ChatGPT are named as compatible assistants. Google coverage includes 190+ countries, 68,000+ locations and 50+ languages. The site says Google and Bing metrics come from planner ecosystems, while volumes for other platforms are modeled estimates based on clickstream signals. Web, API and MCP share a daily request pool, and available MCP tools can vary by endpoint, plan and rollout status. Paid plans start at $68 a month. There is no free trial; the pricing FAQ lists a 30-day money-back guarantee for paid plans.