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SPECIFICTION
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DirectMail.io vs MailerBot

DirectMail.io

directmail.io

MailerBot

mailerbot.com

Side by side

FigureDirectMail.ioMailerBot
Price from—$99/mo
Free plan——
Free trial——
Open source——
WebYesYes
Windows—Yes
macOS—Yes
Linux—Yes
API—Yes
Plans published43
Spec score · Direct Mail Automation Software7.3 (#17)8.7 (#4)
AutomationUSPS Scan Trigger can send an email based on a recipient’s USPS scan, and the platform also supports event-triggered campaigns.Scale includes automated drip sequences, triggered sends, and multi-touch flows.
IntegrationsThe maker lists native HubSpot and Salesforce integration, SFTP, and analytics destinations including Snowflake, Looker, Tableau, and Power BI.The integrations page describes an MCP server for Claude, ChatGPT, Cursor, and other MCP-compatible clients, authenticated through OAuth 2.1.
ProductDirectMail.io combines direct-mail data, design, postal services, omnichannel marketing, automation, and attribution in one platform for printers, agencies, and brands.MailerBot creates, personalizes, and sends postcards, letters, and invoices through an API or dashboard.
SupportPlans include onboarding, and the Printer plan lists a dedicated success manager; the maker says setup typically takes one to two weeks.Launch includes community and email support with a stated 48-hour response, while Scale adds priority email and chat during business hours.

Plans

DirectMail.io

  • AgencyPriced on request
  • BrandPriced on request
  • Letter Shop in a BoxPriced on request
  • PrinterPriced on request

DirectMail.io pricing →

MailerBot

  • Scale$99 a month
  • Command$399 a month
  • LaunchPrice not published

MailerBot pricing →

In their own words

DirectMail.io

DirectMail.io has no write-up on Specifiction yet; its figures are above.

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MailerBot

MailerBot creates and sends physical postcards, letters, invoices, EDDM and custom print pieces through an API or dashboard. Users can design postcards, write letters in a rich text editor or upload print-ready PDFs. Designs support merge fields, links, QR codes and coupon codes with usage tracking. Contacts can be imported from CSV, checked against addresses and grouped into targeted lists. Campaign analytics track spend, volume and delivery rates, with date filters and report export. The REST API has more than 50 endpoints and supports JWT and API key authentication. Scale adds automated drip sequences, triggered sends and multi-touch flows. MailerBot says it prints, stamps and mails pieces, with delivery-status tracking; Launch includes USPS Intelligent Mail Barcode tracking on each piece. Scale costs $99/month, with letters priced at 69¢ for the first page plus 15¢ per additional page and postcards at 49¢. Command costs $399/month. The site presents the service for retail, nonprofits, home services, startups and digital nomads.

Visit mailerbot.com