DoubleTick vs Gupshup
DoubleTick
doubletick.ioGupshup
gupshup.aiSide by side
| Figure | DoubleTick | Gupshup |
|---|---|---|
| Price from | — | Free |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · WhatsApp Business API Providers | 7.5 (#23) | 8.5 (#6) |
| Spec score · Chatbot Builders | 7.2 (#224) | 8.7 (#35) |
| AI agents | AI agents can answer customer questions using a business knowledge base, qualify leads and update customer records. | Its AI agents automate customer conversations, qualify leads, recommend products, support bookings and escalate complex cases to people. |
| Free plan | No | No |
| Headquarters | Mumbai, Maharashtra, India | Cupertino, California, United States |
| Integrations | The site links a Salesforce integration and its help documentation lists Shopify, Tally Prime, Zoho CRM, QuickSell and WooCommerce integrations. | Gupshup advertises more than 500 plug-and-play integrations covering CRMs, support, payments and commerce. |
Plans
DoubleTick
- EnterprisePriced on request
- ProPriced on request
- StarterPriced on request
Gupshup
- Gupshup messaging feeFree
- WhatsApp API Self ServePriced on request
- WhatsApp API Self-ServeFree
- EnterprisePriced on request
In their own words
DoubleTick
DoubleTick has no write-up on Specifiction yet; its figures are above.
Gupshup
Gupshup provides conversational AI for marketing, commerce, and customer support. Its agents use conversational context to take actions such as booking appointments, cancelling tickets, and making EMI payments. Teams can set engagement rules, connect business tools, apply guardrails, and define a trusted source of truth. Complex conversations can be escalated to human support.
The platform lists WhatsApp, Instagram, SMS, web and app, RCS, and voice channels. It supports trigger campaigns and drip journeys, with metrics to measure their performance. Other listed capabilities include a visual flow builder, AI bot generation, knowledge-base answers, lead qualification, and conversation routing. Integrations include Salesforce Marketing Cloud, MoEngage, CleverTap, Oracle Responsys, WebEngage, Bloomreach, and Braze, alongside custom integrations and more than 500 plug-and-play options.