Drag vs Mailbutler Smart Assistant
Drag
dragapp.com
Mailbutler Smart Assistant
mailbutler.ioSide by side
| Figure | Drag | Mailbutler Smart Assistant |
|---|---|---|
| Price from | $12/mo | $7/mo |
| Free plan | — | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | Yes |
| macOS | Yes | Yes |
| Linux | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 6 | 10 |
| Spec score · AI Email Assistants | 9.3 (#2) | 9.2 (#3) |
| Spec score · Google Workspace Productivity Tools | 9.3 (#3) | 9.0 (#7) |
| Founded | Drag states that it was founded in 2017 by Nick Timms and Duda Bardavid. | 2015 |
| Integrations | Drag connects natively with Google Workspace services and WhatsApp, supports 5,000+ apps through Zapier, and offers a REST API and MCP server. | Business plans sync tracking events with HubSpot and Salesforce and support Google Analytics 4 UTM data. |
| Product | Drag is an AI-powered shared inbox for Gmail teams, usable inside Gmail or in the Drag web app. | Mailbutler presents Smart Assistant as an AI email assistant for Apple Mail, Gmail, and Outlook. |
| Rating on Apple App Store | 3.0 out of 5 from 3 ratings | 4.2 out of 5 from 282 ratings. |
| Rating on Chrome Web Store | 4.1 out of 5 from 669 ratings | 4.6 out of 5 from 69 ratings. |
| Rating on G2 | 4.5 out of 5 from 261 reviews | 4.5 out of 5 from 65 reviews. |
| Rating on Software Advice | 4.4 out of 5 from 128 reviews | 4.7 out of 5 from 90 reviews. |
| Rating on TrustRadius | No overall rating out of 5 from 0 reviews | 10 out of 10 from 4 reviews. |
| Security | Drag states that it is SOC 2 and CASA certified. | Mailbutler says it is ISO/IEC 27001 certified and GDPR compliant, and that backend data is encrypted. |
| Support | Plans include a help center and live chat; Plus adds onboarding and setup help, while Pro adds priority support. | Mailbutler says its customer support team answers queries 24/7 and provides a Support Center. |
| What it does | Drag is an AI-powered shared inbox for Gmail teams, usable inside Gmail or through a standalone web app. | Mailbutler adds AI writing, tracking, scheduling, collaboration and signature tools inside Apple Mail, Gmail and Outlook. |
Plans
Drag
- Starter$12 a month
- Plus$18 a month
- Pro$24 a month
- Starter$144 a year
- Plus$216 a year
- Pro$288 a year
Mailbutler Smart Assistant
- StarterFree
- Professional$9 a month
- Smart$14 a month
- Business$32 a month
- Professional (yearly billing)$7 a month
- Professional (monthly billing)$9 a month
- Smart (yearly billing)$11 a month
- Smart (monthly billing)$14 a month
- Business (yearly billing)$24 a month
- Business (monthly billing)$32 a month
In their own words
Drag
Drag is an AI-powered shared inbox for Gmail teams, available inside Gmail or in its web app. Teams can coordinate customer email using boards, assignments, notes, shared drafts, and collision detection. Its queue can bring together email, WhatsApp, live chat in early access, and a help center. Varley provides Copilot, Agents, Intelligence, and email assists; AI features are included in Plus and Pro, while Starter can add AI credits. Drag connects natively with Google Workspace services and WhatsApp, supports more than 5,000 apps through Zapier, and provides a REST API and MCP server. Plans allow unlimited users without a seat minimum. Starter has up to 10 automation rules and a three-month reporting window; Plus and Pro have unlimited rules and longer reporting windows. Pricing is listed from $12/user/mo billed annually, and a seven-day trial includes Pro features without requiring a credit card. Drag describes its users as teams of up to 200 people working in Gmail and Google Workspace, including support, sales, operations, IT, and HR teams.
Mailbutler Smart Assistant
Mailbutler Smart Assistant adds AI writing and email-management tools to Apple Mail, Microsoft Outlook, and Gmail. It drafts messages from keywords or prepares replies using details a user supplies, with controls for format, length, style, tone, and language. It can summarize selected emails, identify to-dos for Mailbutler Tasks, and suggest spelling and grammar improvements to drafts. Mailbutler says the assistant uses OpenAI GPT-4o. Smart Assistant is included in a 14-day trial, then requires a Smart or Business subscription. The separate free Starter plan includes a visible Mailbutler watermark on sent emails. Mailbutler says email subjects and bodies are processed by Microsoft Azure OpenAI Service in the EU, with personal data redacted before submission to the underlying model. It also says backend data is encrypted and that it is ISO/IEC 27001 certified and GDPR compliant. Apple Mail support is listed for macOS Tahoe, Sequoia, Sonoma, and Ventura; mobile apps require iOS 15 or later or Android 7 or later.