Eat App vs simpleERB

Eat App is a cloud-based platform for restaurant reservations, table management, and guest CRM. It accepts real-time online bookings around the clock through a venue’s website, social media, and partner network. Staff can manage tables in timeline, grid, floor, or list views, with capacity controls and pacing tools. Guest profiles can store preferences, visit history, and spending, while CRM tools segment guests for targeted email and SMS campaigns. Reports cover busy periods, no-shows, waitlists, guest trends, and spending patterns. Integrations span POS, voice, payments, booking channels, hotel or property-management systems, and printers, with examples including Lightspeed, Google, Instagram, Stripe, and Mews. Eat App is available on web, Android, and iOS; mobile and iPad apps support offline use and sync when a connection returns. The Free plan costs nothing and is limited to 100 guests monthly. Paid plans start at $69/mo (annual), and a 14-day trial is listed. The company says data is encrypted in transit and at rest and that it has SOC 2 Type II and ISO/IEC 27001:2022 certifications.

simpleERB is cloud-based restaurant reservation and table management software for front-of-house teams. It handles online bookings, email and SMS reminders, customer amendments and cancellations, and waitlists. Restaurants can set cover limits, booking windows, party-size limits, and which tables or areas are bookable online, as well as rank tables. Stripe integration supports card holds, deposits, prepayments, and no-show fees. Guest records can include preferences, dietary needs, and visit history, alongside CRM and reporting features. Bookings can come through a website widget, Google Search and Maps, Facebook, or Instagram; Epos Now can connect bookings to the till. The system supports PCs, Macs, Windows POS systems, and iPads, with multi-user access across unlimited devices. Every plan includes 10 SMS messages; additional messages cost £40 per 1,000. Plans include a free trial and a free-for-life option for training restaurants or catering colleges. Paid options include Starter at £21 a month for up to 300 covers and Plus at £47 a month for up to 1,200 covers. Pro is £80 a month for unlimited covers, while Small Chain is £202.50 a month billed annually for up to five restaurants.