EmailWarmup vs Folderly
EmailWarmup
emailwarmup.onlineFolderly
folderly.comSide by side
| Figure | EmailWarmup | Folderly |
|---|---|---|
| Price from | $19/mo | $4.67/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 12 |
| Spec score · Email Warmup Software | 7.8 (#15) | 9.1 (#1) |
| Intended users | The homepage names founders, agencies, recruiters, sales teams, creators, and operators as audiences for the product. | Folderly presents its suite for B2B teams and highlights outbound campaigns, cold outreach, and marketing use cases. |
| Purpose | EmailWarmup uses AI-generated warmup conversations and automated engagement to help build sender reputation for cold email. | Folderly describes its suite as AI and email deliverability tools for B2B teams that help draft campaigns, check sending setups, and monitor delivery. |
| Support | The maker says support questions reach the people who write the code, and provides contact routes for support, privacy requests, and enterprise plans. | The site offers tailored expert support and lists [email protected] and +1 302 202 4044 as contact details. |
Plans
EmailWarmup
- Starter$19 a month
- Growth$49 a month
- Agency$149 a month
- CommunityPrice not published
- EnterprisePriced on request
Folderly
- Inbox Insights FreeFree
- PulseFree
- Folderly — 25–99 mailboxes$56 a year
- Folderly 25–99 mailboxes (yearly)$56 a month
- Folderly — 10–24 mailboxes$72 a year
- Folderly 10–24 mailboxes (yearly)$72 a month
- Inbox Insights Monthly$79 a month
- Folderly — 1–9 mailboxes$96 a year
- Folderly 1–9 mailboxes (yearly)$96 a month
- Inbox Insights Yearly$799 a year
In their own words
EmailWarmup
EmailWarmup is a web and API service that uses AI-generated conversations and automated engagement to warm mailboxes for cold-email sending. Connected mailboxes pair in both directions with active peers, exchanging messages inside the network. AI creates subjects and replies with changing topics and tones, retaining a [WARMUP] subject tag. Slow, medium, and fast schedules gradually raise sending volume over several days. Supported engagement includes threaded replies, reads, stars, spam-folder rescue, and delivery checks. Gmail connects through OAuth, while SMTP/IMAP credentials are also supported; the maker says credentials are encrypted at rest and personal email content is not read or stored. Account data is retained while an account is active and deleted within 30 days after account deletion. A free Community plan lists one mailbox and 10 warmup emails per day. Paid plans start with Starter at $19 a month; Growth is $49 a month and Agency is $149 a month. EmailWarmup does not send outreach campaigns, repair blocklisted domains, or guarantee inbox placement.
Folderly
Folderly is a suite of AI and email deliverability tools for B2B teams. It combines campaign drafting with checks and monitoring intended to help assess email placement and sender reputation. Inbox Insights reviews inbox placement along with sending IP and domain signals before a campaign; its free plan includes 2 tests per month. Pulse tracks placement over time, and real-time alerts are available for free. Folderly AI turns an offer, audience, and goal into a campaign draft and directs users to relevant checks. Other tools cover DMARC reports, public DNS and IP inspection, email HTML previews, and real-message testing; DMARC is a pilot and Mirror is in beta. Folderly says it connects to email service providers through API and SMTP, supports custom providers, and names Amazon AWS, Sendpulse, Elastic Email, Google Workspace, SendGrid, and Microsoft Outlook. Product availability, access, and plans vary by product. Listed options include Inbox Insights Monthly at $79 a month for 100 tests and Inbox Insights Yearly at $799 a year for 100 tests per month. Folderly mailbox plans list a minimum commitment and per-mailbox monthly amounts, billed yearly.