| Price from | ₹399/mo | $11/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 4 | 5 |
| Spec score · Custom Url Shortener Software | 8.5 (#9) | 8.7 (#8) |
| Spec score · URL shorteners | 8.2 (#69) | 9.1 (#7) |
| Analytics | Analytics include clicks, unique visitors, geography, devices, referrers and channels, with crawler and preview-bot traffic classified separately. | Rebrandly analytics include link click data and audience details such as location, device, browser, language, and referral source. |
| API access | Yes | Yes |
| Bulk link creation | Yes | Yes |
| Custom domains | Yes | Yes |
| Free plan | Yes | Yes |
| Free plan limits | The free plan includes 25 links per month, 1,000 tracked clicks and 30-day analytics, and does not require a credit card. | The free plan includes 10 links and 10 QR codes per month, and its QR codes include a watermark. |
| Geo targeting | Yes | Yes |
| Intended users | The homepage names marketing teams, agencies, creators, e-commerce teams, developer teams and enterprise as target users. | Rebrandly says its customers range from startups to global brands and teams across industries. |
| Product | EndURL provides branded short links, dynamic QR codes, first-party analytics and a typed API. | Rebrandly describes itself as a link intelligence platform for creating, sharing, and tracking branded links. |
| QR codes | EndURL links include dynamic QR codes whose destinations can be changed after printing, and the page lists SVG, PNG and PDF formats. | Rebrandly automatically generates a QR code for a branded link, and users can customize its color and, on some plans, add an image or logo. |
