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SPECIFICTION
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EngagePop vs Popupsmart

EngagePop

engagepop.com

Popupsmart

popupsmart.com

Side by side

FigureEngagePopPopupsmart
Price from$29/mo$32.50/mo
Free planYesYes
Free trial——
Open source——
WebYesYes
iOSYes—
AndroidYes—
APIYes—
Plans published49
Spec score · Lead Capture Software8.4 (#11)7.5 (#50)
IntegrationsNative connections include Klaviyo, Mailchimp, Kit (ConvertKit), ActiveCampaign, HubSpot, Segment, Google Analytics 4, webhooks, Zapier, Shopify, WordPress, Stripe, WooCommerce, and custom events.The help center lists integrations and guides for Brevo, Zapier, Customer.io, Klaviyo, ActiveCampaign, Mailchimp, MailerLite, Drip, EmailOctopus, HubSpot, Make, Meta Pixel, Salesforce, and SendGrid.
SecurityEngagePop webhooks use HMAC signatures and stable event IDs, are at-least-once, SSRF-guarded, and HTTPS-only.The Trust Center says data traffic uses HTTPS/TLS and states Popupsmart is not currently SOC 2, ISO 27001, or HIPAA certified.
SupportThe company says every feature on its roadmap started as a customer conversation and that a human reads every message sent to the team.The pricing page lists standard support for Free and priority support for its paid plans.
TargetingAudience rules include country, device, page, UTM, and visitor type, with triggers for delay, scroll, exit intent, click, inactivity, pages viewed, and cart abandonment.The feature table lists targeting options including exit intent, scroll depth, page, traffic source, frequency, language, and geographic location.

Plans

EngagePop

  • FreeFree
  • Starter$29 a month
  • Pro$79 a month
  • Scale$199 a month

EngagePop pricing →

Popupsmart

  • FreeFree
  • Basic$39 a month
  • Advanced$69 a month
  • Pro$99 a month
  • Expert$159 a month
  • Basic$390 a year
  • Advanced$690 a year
  • Pro$990 a year
  • Expert$1,590 a year

Popupsmart pricing →

In their own words

EngagePop

EngagePop is a website engagement platform for creating popups, notification feeds, embedded forms, social proof and web push campaigns, then measuring their results. Popup layouts include modal, slide-in, bar and fullscreen formats for email capture, cart recovery, spin-to-win promotions and announcements. Audience rules can target country, device, page, UTM or visitor type, while triggers include delay, scroll, exit intent, clicks, inactivity, pages viewed and cart abandonment. A visual no-code builder supports A/B tests with variant-level impressions, clicks and conversions, plus one-click winner promotion. Analytics report campaign activity, submissions, conversions and country and device breakdowns; attributed revenue is available when purchase events or an integration is configured. Integrations include Klaviyo, Mailchimp, HubSpot, Shopify, WordPress, Stripe, WooCommerce, Google Analytics 4 and Zapier. The REST API exposes subscribers, submissions, campaigns and analytics. Native mobile SDKs provide push and in-app messages for iOS, Android, Flutter and React Native. The free plan allows one site, two campaigns, 5,000 impressions and 100 form submissions per month, but excludes web push. Paid plans start at $29 a month.

Visit engagepop.com

Popupsmart

Popupsmart has no write-up on Specifiction yet; its figures are above.

Visit popupsmart.com