| Price from | — | — |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| API | — | Yes |
| Plans published | 0 | 5 |
| Spec score · AI Writing Tools | 7.2 (#246) | 9.3 (#8) |
| Brand voice controls | Yes | Voice profiles configure tone, style and vocabulary so generated content follows an organization’s writing style. |
| Founded | 2023 | G2 states that WRITER was founded in 2020. |
| Headquarters | Stockholm, Sweden | San Francisco, California, United States |
| Integrations | The integrations page states that Etals has 10 available integrations, but does not name them in the page text available here. | GetApp lists Google Chrome, Microsoft Edge, Windows 11, macOS, Slack, Microsoft Word, Microsoft Outlook, Figma and Contentful integrations. |
| Language support | multilingual | multilingual |
| Long-form writing | Yes | Yes |
| Security | Etals says it implements technical and organizational measures to protect personal information, while noting it cannot guarantee absolute security. | WRITER states that it maintains SOC 2 Type II compliance and HIPAA Type 1 and PCI compliance. |
| SEO features | Yes | Yes |
| Team collaboration | Yes | Yes |