Factors.ai vs UserGems
Factors.ai
factors.ai
UserGems
usergems.comSide by side
| Figure | Factors.ai | UserGems |
|---|---|---|
| Price from | $199/mo | $3,333.33/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 3 |
| Spec score · Buyer Intent Software | 8.3 (#6) | 7.2 (#19) |
| Spec score · Gtm Tools | 8.1 (#6) | 7.2 (#16) |
| Spec score · Sales Intelligence Software | 8.2 (#15) | 7.1 (#33) |
| Spec score · Sales Prospecting Software | 8.1 (#22) | 7.1 (#44) |
| Headquarters | Wilmington, Delaware, United States | San Francisco, California, United States |
| Integrations | The integrations page lists HubSpot, Salesforce, Zoho CRM, Google Ads, Meta Ads, LinkedIn Ads, Bing Ads, Slack, Microsoft Teams, Segment, G2, Zapier, and Make.com. | The maker lists Salesforce, HubSpot, Outreach, Salesloft, Gong Engage, LinkedIn, Meta and Google among its integrations. |
| Support | Support options listed include email, helpdesk, and for Enterprise Slack; the plan comparison also lists onboarding and on-call support offerings. | Plans include email and Slack support, with Core, Advanced or Elite implementation and customer success support by tier. |
Plans
Factors.ai
- Lite$199 a month
- Basic$6,000 a year
- Growth$20,000 a year
- Enterprise$30,000 a year
In their own words
Factors.ai
Factors.ai is an AI account-based marketing platform that brings ABM data together and uses AI agents to identify accounts, launch ad campaigns, and attribute wins. Teams can segment accounts with firmographic and behavioral filters, score them, and track buyer engagement. Its attribution combines first-touch, last-touch, and influenced views. The Lite plan identifies companies visiting a website and analyzes website traffic. It includes up to 5,000 monthly tracked users, up to 1,500 companies identified per month, and three seats, at $199 a month, billed $199/mo after a 14-day trial. Basic allows up to 10,000 tracked users, 3,000 companies identified per month, and five seats; Growth allows up to 50,000 tracked users, 8,000 identified companies per month, and ten seats. Enterprise includes dynamic audience syncing to Google and LinkedIn Ads and enhanced conversions for Google Ads, with up to 100,000 tracked users and 25 seats; its display says $30K Onwards per year and directs customers to contact sales. Factors.ai lists integrations with major CRM, ad, messaging, analytics, and automation services, and says Scout agents can be accessed through ChatGPT, Claude, Gemini, and other AI tools using Factors MCP. It is available on the web and through an API.