Factors.ai vs Warm AI
Factors.ai
factors.aiWarm AI
getwarmai.comSide by side
| Figure | Factors.ai | Warm AI |
|---|---|---|
| Price from | $199/mo | $119/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 10 |
| Spec score · Website Visitor Tracking Software | 8.4 (#8) | 7.5 (#21) |
| Integrations | The integrations page lists HubSpot, Salesforce, Zoho CRM, Google Ads, Meta Ads, LinkedIn Ads, Bing Ads, Slack, Microsoft Teams, Segment, G2, Zapier, and Make.com. | The site lists HubSpot sync, Slack alerts, HeyReach, Valley, and CSV export or follow-up. |
| Product | Factors describes itself as an AI account-based marketing platform that brings ABM data together and uses AI agents to identify accounts, launch ad campaigns, and attribute wins. | Warm AI identifies companies and people visiting a website, what they viewed, and when they return. |
Plans
Factors.ai
- Lite$199 a month
- Basic$6,000 a year
- Growth$20,000 a year
- Enterprise$30,000 a year
Warm AI
- Warm AI — 50 IDs, monthly$119 a month
- Warm AI — 100 IDs, monthly$159 a month
- Warm AI — 250 IDs, monthly$249 a month
- Warm AI — 500 IDs, monthly$309 a month
- Warm AI — 750 IDs, monthly$449 a month
- Warm AI — 1,000 IDs, monthly$519 a month
- Warm AI — 2,000 IDs, monthly$629 a month
- Warm AI — 3,000 IDs, monthly$669 a month
- Warm AI — 4,000 IDs, monthly$819 a month
- Warm AI — 5,000 IDs, monthly$979 a month
In their own words
Factors.ai
Factors.ai is an AI account-based marketing platform that brings ABM data together and uses AI agents to identify accounts, launch ad campaigns, and attribute wins. Teams can segment accounts with firmographic and behavioral filters, score them, and track buyer engagement. Its attribution combines first-touch, last-touch, and influenced views. The Lite plan identifies companies visiting a website and analyzes website traffic. It includes up to 5,000 monthly tracked users, up to 1,500 companies identified per month, and three seats, at $199 a month, billed $199/mo after a 14-day trial. Basic allows up to 10,000 tracked users, 3,000 companies identified per month, and five seats; Growth allows up to 50,000 tracked users, 8,000 identified companies per month, and ten seats. Enterprise includes dynamic audience syncing to Google and LinkedIn Ads and enhanced conversions for Google Ads, with up to 100,000 tracked users and 25 seats; its display says $30K Onwards per year and directs customers to contact sales. Factors.ai lists integrations with major CRM, ad, messaging, analytics, and automation services, and says Scout agents can be accessed through ChatGPT, Claude, Gemini, and other AI tools using Factors MCP. It is available on the web and through an API.