Fastly Image Optimizer vs Optimole

Fastly Image Optimizer automates image processing and delivery for image-heavy sites and apps. It resizes, adjusts quality, crops or trims, changes orientation, converts formats, and serves images on demand at the edge. Transformations are made in real time from request parameters, avoiding the need to pre-generate and store multiple variants. Processed images are cached for reuse. Supported formats are WebP, AVIF, JPEG, and PNG; developers control resizing, quality, format, and cropping through query parameters and configuration. The service integrates with existing asset pipelines and CMS platforms while teams keep their current image sources. It can be enabled through the Fastly control panel or API, while Compute SDK access is available through a beta program. Pricing includes 100,000 image requests per month at free. Paid rates are billed per 10,000 image requests and vary by monthly volume, from $0.50 a month for 100,000–10 million requests to $0.01 a month beyond 5 billion. Every request sent to Image Optimizer, including through the SDK, counts as billable.

Optimole is a web service for optimizing and delivering images across WordPress sites and other integrations. It resizes images for a visitor’s device and screen, adjusts quality based on device and connection, and supports conversion or delivery in WebP and AVIF. Its WordPress plugin optimizes uploaded images in real time, while sites beyond WordPress can connect through custom integration. The Media API provides more than 50 URL-based image transformations, and API access is available. Digital Asset Management includes a central media library, folders, tagging, and filtering; teams can use access controls and share assets with external stakeholders. Optimole uses Amazon CloudFront, which it says has more than 450 locations worldwide. Its Free plan costs nothing and allows 2,000 monthly visits, unlimited images, and unlimited sites. A free trial is promoted without a credit card requirement, and purchases have a 7-day no-questions-asked money-back guarantee. Monthly and yearly billing are offered, with yearly billing marked to save 20%.