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SPECIFICTION
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Firepush vs PostUp

Firepush

getfirepush.com

PostUp

postup.com

Side by side

FigureFirepushPostUp
Price from$13/mo—
Free planYes—
Free trialYes—
Open source——
WebYesYes
iOSYes—
AndroidYes—
Plans published221
Spec score · Email Marketing Software9.0 (#9)7.1 (#164)
Spec score · Email marketing tools8.4 (#64)7.0 (#174)
HeadquartersPoole, United KingdomGreenwood, Indiana, United States
IntegrationsThe product page names Growave and PageFly as third-party integrations, and the Shopify Plus page describes Shopify Flow integration as a feature that will be launched soon.PostUp describes turnkey integrations for CRM, CDP, audience development, reporting, CMS, and revenue generation platforms.
ProductFirepush provides web push marketing for Shopify stores to recover abandoned carts, win back customers, and grow revenue.PostUp describes itself as an AI-driven email marketing platform built specifically for publishers and media companies.
ReportingReporting shows subscriber counts, click-through rates, conversion rates, and revenue generated for campaigns and automations.Interactive reporting, analytics, and optimization dashboards help users analyze email campaign performance.
SecurityFirepush says it uses administrative, technical, and physical safeguards for customer data and will notify customers if a breach materially affects them or people in their databases.PostUp says its technical and organizational safeguards may include physical access controls, encryption, internet firewalls, intrusion detection, and network monitoring.
Audience segmentationYesYes

Plans

Firepush

  • FreeFree
  • Basic - 10,000 pushes$13 a month
  • Basic - 20,000 pushes$25 a month
  • Basic - 30,000 pushes$35 a month
  • Pro - 25,000 pushes$49 a month
  • Pro - 50,000 pushes$89 a month
  • Pro - 100,000 pushes$159 a month
  • Pro - 150,000 pushes$229 a month
  • Pro - 250,000 pushes$299 a month
  • FreeFree

Firepush pricing →

PostUp

  • PostUpPriced on request

PostUp pricing →

In their own words

Firepush

Firepush is a push marketing app for Shopify stores, with tools to recover abandoned carts, bring back customers, and support sales campaigns. Its automations include abandoned-cart recovery, price-drop and back-in-stock alerts, welcome series, order and shipping updates, and win-back campaigns. Campaign tools include promotions, flash sales, scheduling, countdown timers, discount codes, audience segmentation, campaign boosts, and hero images. Stores can collect subscribers through pop-ups, sign-up boxes, a fly-out widget, and embedded buttons. Reporting covers subscriber counts, click-through rates, conversions, and campaign revenue. Firepush works on Android, iOS, and the web, though iPhone shoppers need to add a store to their home screen to subscribe. It lists Growave and PageFly integrations. The free plan includes 500 push notifications per month; paid plans start at $13/mo for 10,000 monthly pushes. Pushes stop when a plan reaches its limit and resume in the next billing cycle.

Visit getfirepush.com

PostUp

PostUp has no write-up on Specifiction yet; its figures are above.

Visit postup.com