FirstLook Engagement Analytics vs Mitzu
FirstLook Engagement Analytics
firstlook.gg
Mitzu
mitzu.ioSide by side
| Figure | FirstLook Engagement Analytics | Mitzu |
|---|---|---|
| Price from | $149/mo | $134/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| Linux | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Self-hosted | — | Yes |
| Plans published | 3 | 5 |
| Spec score · Game Analytics Software | 8.5 (#9) | 7.8 (#17) |
| Analytics | Dashboards cover players, Discord, Steam, visits, sessions, custom events, retention cohorts, and funnels. | The platform supports funnels, retention analysis, segmentation, cohorts, user journeys, and B2B account analytics. |
| Product | FirstLook combines in-game telemetry with out-of-game player signals in a player profile. | Mitzu is an agentic product analytics platform that queries event data in a customer’s data warehouse. |
| Support | Pricing lists Community Support on Core plans and Slack Support on Pro plans. | Analyst includes email support, Team includes priority email support, and Enterprise lists dedicated Slack support, SLA services, onboarding, and training. |
Plans
FirstLook Engagement Analytics
- Forever FreeFree
- Analytics Core$149 a month
- Engagement Pro$3,499 a month
Mitzu
- Analyst (yearly)$134 a month
- Analyst$149 a month
- Team (yearly)$675 a month
- Team$749 a month
- EnterprisePriced on request
In their own words
FirstLook Engagement Analytics
FirstLook Engagement Analytics combines in-game telemetry with out-of-game player signals in player profiles for game studios. Native Unreal and Unity SDKs support session tracking and custom events. Teams can segment players by playtime, retention cohort, source, country, custom attributes, and tags, then trigger automated email or Discord direct messages from events or rules. Dashboards cover players, Discord, Steam, visits, sessions, custom events, retention cohorts, and funnels. Listed inputs include Unreal or Unity telemetry, Discord activity, Steam playtime, and API custom events; identity syncing spans Steam, Discord, Epic, and console accounts. Teams can export segments as CSV or through an API, and API ingestion can stream warehouse events. Counter and duration events can feed filters, segments, triggers, quests, rewards, and Discord roles. The Forever Free plan costs nothing and includes 100k player profiles, up to 500 playtesters, and 1,000 emails per month. Analytics Core costs $149 a month, billed monthly per game, and includes 1M events. Engagement Pro costs $3,499 a month, billed monthly per game, and includes 10M events. FirstLook lists Community Support for Core and Slack Support for Pro.