FirstLook Engagement Analytics vs Poki Playtesting

FirstLook Engagement Analytics combines in-game telemetry with out-of-game player signals in player profiles for game studios. Native Unreal and Unity SDKs support session tracking and custom events. Teams can segment players by playtime, retention cohort, source, country, custom attributes, and tags, then trigger automated email or Discord direct messages from events or rules. Dashboards cover players, Discord, Steam, visits, sessions, custom events, retention cohorts, and funnels. Listed inputs include Unreal or Unity telemetry, Discord activity, Steam playtime, and API custom events; identity syncing spans Steam, Discord, Epic, and console accounts. Teams can export segments as CSV or through an API, and API ingestion can stream warehouse events. Counter and duration events can feed filters, segments, triggers, quests, rewards, and Discord roles. The Forever Free plan costs nothing and includes 100k player profiles, up to 500 playtesters, and 1,000 emails per month. Analytics Core costs $149 a month, billed monthly per game, and includes 1M events. Engagement Pro costs $3,499 a month, billed monthly per game, and includes 10M events. FirstLook lists Community Support for Core and Slack Support for Pro.

Poki Playtesting is a free web service for game developer teams that want player feedback, bug findings, and design checks. Poki supplies players, devices, and tracking tools, while developers choose test devices and audience categories. Uploaded web builds or prototypes can come from any development stage, subject to content moderation; Poki recommends builds that work on desktop, mobile, and tablet. Each playtest returns 10 recordings containing button inputs, console output, session duration, country, and device type. Players join through a Mystery Tile and must consent to recording. After 10 recordings are watched, a player fit test can measure playtime with 500 players, usually in about five hours and up to twice daily. A web fit test presents the game on Poki category pages to around 10,000 players and measures click-through rate, average time on page, and conversion to play over roughly seven days. Poki for Developers provides upload, analysis, updating, and recording review tools. Supported workflows cover engines including Unity, Godot, Phaser, GameMaker, and others. Tests are free and repeatable, but uploading does not guarantee testing or platform placement.