FlowNavi vs GuideMark
FlowNavi
flownavi.comGuideMark
guidemark.coSide by side
| Figure | FlowNavi | GuideMark |
|---|---|---|
| Price from | $79/mo | €19/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 3 | 1 |
| Spec score · User Onboarding Software | 8.2 (#8) | 8.1 (#9) |
| Headquarters | Yokohama, Japan | Berlin, Germany |
| Privacy | The Chrome extension does not collect additional personal data beyond the types described in FlowNavi’s privacy policy, and error diagnostics exclude personal information. | The GDPR page says GuideMark does not proactively track end users and stores and processes end-user information in Germany. |
| Product | FlowNavi is a product onboarding platform for SaaS teams that creates product tours, tooltips, and checklists. | GuideMark maps user paths through a product, identifies drop-off points, and drafts fixes for onboarding. |
Plans
In their own words
GuideMark
GuideMark maps user paths through a web product, identifies drop-off points, and drafts onboarding fixes. A point-and-click editor creates in-app tours, while AI generates tooltip text aligned with a brand. Tours can inherit a product’s CSS or use dark or light themes, glass styling, custom colors, spacing, and typography. GuideMark says it captures live product screens without manual tagging, and its documentation describes automatic navigation detection for React, Next.js, and Vue single-page apps. Installation uses one script tag in the website head, without an SDK or build step. The product provides a JavaScript API and a REST endpoint for completing checklist items. Its listed Pro plan includes tours, onboarding checklists, contextual guides, and a no-code builder. Pricing is From €19/mo (annual); the plan lists €19 a month billed annually, selectable monthly active-user volumes, and a 14-day grace period when limits are exceeded. A free trial is available. GuideMark is based in Berlin, Germany.