Frase vs Lumar
Frase
frase.io
Lumar
lumar.ioSide by side
| Figure | Frase | Lumar |
|---|---|---|
| Price from | $19/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 7 | 1 |
| Spec score · SEO tools | 9.2 (#8) | 7.6 (#143) |
| Spec score · AI SEO Software | 9.0 (#3) | 7.4 (#25) |
| API | The REST API provides programmatic access to content, SERP, and audit endpoints with webhooks, and is available on every plan. | Lumar provides a GraphQL API for custom applications, and its FAQ says the API is available to all users under a fair usage policy. |
| Integrations | Integrations include Google Search Console, Google Docs, Notion, GitHub, Linear, Slack, Zapier, Make, n8n, Claude, ChatGPT, and MCP. | Listed integrations include BigQuery, Google Data Studio, Google Search Console, Google Analytics, Adobe Analytics, GitHub, CircleCI, Azure DevOps, Bamboo, CodeShip, Concourse, and Google Cloud Build. |
| Security | Frase states that it is SOC 2 Type II attested and GDPR compliant, with encryption at rest and in transit, access controls, audits, and vulnerability scanning. | Lumar states that it is SOC 2 Type 2 certified. |
| Support | Enterprise includes a dedicated account manager and an SLA, while FraseCMS Pro includes dedicated support. | Lumar offers professional services with website optimization experts. |
Plans
Frase
- Starter$39 a month
- Professional$103 a month
- Scale$239 a month
- EnterprisePriced on request
- FraseCMS FreeFree
- FraseCMS Basic$19 a month
- FraseCMS Pro$99 a month
In their own words
Frase
Frase combines SEO research, content optimization and GEO scoring to help teams work on search rankings and AI citations. Its workflow researches topics, drafts pages in a brand voice, scores content for Google and AI search, and supports publishing, monitoring and fixes. Content can be published to WordPress, Webflow, Sanity and Wix, or hosted through FraseCMS. Frase Answers responds to visitors using a site's own content with citations and captures the questions they ask. AI Visibility monitors citations across ChatGPT, Perplexity, Claude, Gemini and Google AI; Content Guard tracks rankings and traffic decay and drafts fixes for approval. Frase supports multilingual writing in more than 70 languages and locale variants, team collaboration, and a REST API for content, SERP and audit endpoints. Starter costs $39 a month billed yearly, or $49 per month month to month, and includes 10 articles and 50 audit pages monthly. FraseCMS Free includes 100,000 monthly page views and 25 GB bandwidth. The service is available on web, extension and API.