Frase vs SerpMap
Frase
frase.ioSerpMap
serpmap.comSide by side
| Figure | Frase | SerpMap |
|---|---|---|
| Price from | $19/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 7 | 10 |
| Spec score · SEO tools | 9.2 (#8) | 7.6 (#153) |
| API | The REST API provides programmatic access to content, SERP, and audit endpoints with webhooks, and is available on every plan. | The product provides a read-only REST API for projects, keywords, rank history, and project snapshots, authenticated by workspace API keys users can create and revoke. |
| Support | Enterprise includes a dedicated account manager and an SLA, while FraseCMS Pro includes dedicated support. | Agency includes priority email support, while Enterprise includes priority support and onboarding assistance. |
Plans
Frase
- Starter$39 a month
- Professional$103 a month
- Scale$239 a month
- EnterprisePriced on request
- FraseCMS FreeFree
- FraseCMS Basic$19 a month
- FraseCMS Pro$99 a month
SerpMap
- Starter — weekly checksPrice not published
- Starter — daily checks$25 a month
- Pro — weekly checksPrice not published
- Pro — daily checks$84 a month
- Agency — weekly checksPrice not published
- Starter$12 a month
- Pro$36 a month
- Agency$64 a month
- Enterprise$104 a month
- Agency — daily checks$135 a month
In their own words
Frase
Frase combines SEO research, content optimization and GEO scoring to help teams work on search rankings and AI citations. Its workflow researches topics, drafts pages in a brand voice, scores content for Google and AI search, and supports publishing, monitoring and fixes. Content can be published to WordPress, Webflow, Sanity and Wix, or hosted through FraseCMS. Frase Answers responds to visitors using a site's own content with citations and captures the questions they ask. AI Visibility monitors citations across ChatGPT, Perplexity, Claude, Gemini and Google AI; Content Guard tracks rankings and traffic decay and drafts fixes for approval. Frase supports multilingual writing in more than 70 languages and locale variants, team collaboration, and a REST API for content, SERP and audit endpoints. Starter costs $39 a month billed yearly, or $49 per month month to month, and includes 10 articles and 50 audit pages monthly. FraseCMS Free includes 100,000 monthly page views and 25 GB bandwidth. The service is available on web, extension and API.