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SPECIFICTION
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Frase vs SerpRobot

Frase

frase.io

SerpRobot

serprobot.com

Side by side

FigureFraseSerpRobot
Price from$19/mo$4.99/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published72
Spec score · SEO tools9.2 (#8)7.9 (#110)
APIThe REST API provides programmatic access to content, SERP, and audit endpoints with webhooks, and is available on every plan.SerpRobot lists API access, and says reading saved data through the API is free and requires no additional API credits.
Free planNoYes
Free trialThe trial lasts 7 days and does not require a credit card.The site offers 14 days of full service without requiring payment details.
Paid from394.99
SupportEnterprise includes a dedicated account manager and an SLA, while FraseCMS Pro includes dedicated support.Support is available by contact form or email, with core hours listed as 9:00–18:00 Central European time and urgent help available outside those hours.

Plans

Frase

  • Starter$39 a month
  • Professional$103 a month
  • Scale$239 a month
  • EnterprisePriced on request
  • FraseCMS FreeFree
  • FraseCMS Basic$19 a month
  • FraseCMS Pro$99 a month

Frase pricing →

SerpRobot

  • SERP Bot$4.99 a month
  • Paid SERP Bot$4.99 a month

SerpRobot pricing →

In their own words

Frase

Frase combines SEO research, content optimization and GEO scoring to help teams work on search rankings and AI citations. Its workflow researches topics, drafts pages in a brand voice, scores content for Google and AI search, and supports publishing, monitoring and fixes. Content can be published to WordPress, Webflow, Sanity and Wix, or hosted through FraseCMS. Frase Answers responds to visitors using a site's own content with citations and captures the questions they ask. AI Visibility monitors citations across ChatGPT, Perplexity, Claude, Gemini and Google AI; Content Guard tracks rankings and traffic decay and drafts fixes for approval. Frase supports multilingual writing in more than 70 languages and locale variants, team collaboration, and a REST API for content, SERP and audit endpoints. Starter costs $39 a month billed yearly, or $49 per month month to month, and includes 10 articles and 50 audit pages monthly. FraseCMS Free includes 100,000 monthly page views and 25 GB bandwidth. The service is available on web, extension and API.

Visit frase.io

SerpRobot

SerpRobot has no write-up on Specifiction yet; its figures are above.

Visit serprobot.com